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家居消费升级驱动数字化转型,慕思IPO后首创 “沙发算法适配系统”
Quan Jing Wang· 2025-10-29 10:50
Group 1 - The home industry is undergoing a digital transformation from "functional satisfaction" to "emotional resonance" due to rising consumer demands for both functionality and emotional value in home spaces [1] - Mousse Group's brands "Kaliya" and "Xianmu Home" launched the industry's first "Sofa Algorithm Adaptation System" at their autumn dealer conference, marking a significant innovation in enhancing consumer comfort experiences [1][2] Group 2 - The Sofa Algorithm Adaptation System integrates multiple dimensions including demand insights, home design, product design, ergonomics, showroom flow, consumer experience, and algorithm applications, featuring four intelligent modules [2] - The algorithm prediction module utilizes nationwide sales data to accurately forecast regional product demand trends, while the aesthetic analysis module combines insights from Mousse's design team and global color institutions [2] - The system ensures optimal seating comfort through a combination of Industrial 4.0 flexible supply chains and craftsmanship, alongside an ergonomics module that provides precise support for various postures [2] Group 3 - To validate the system's effectiveness, a "body sensation experiment" was conducted in collaboration with the Ergonomics Application Association, evaluating sofa products across eight dimensions including comfort, fabric feel, cleanliness, noise level, smart features, and design [3] - The first products equipped with the system have been launched, including the Xianmu Home RMA1-100 sofa inspired by premium chocolate and the Kaliya RIA2-830 "Ocean Dew" sofa inspired by Mediterranean aesthetics, both achieving top sales at the order meeting [3] - The innovation exemplifies a deep dialogue between digital technology and lifestyle aesthetics, providing a replicable model for high-quality development in the home industry through data-driven precision adaptation [3]
捷报频传|羡慕家居惊艳亮相56届上海家博会,以设计重塑新美学
Bei Jing Shang Bao· 2025-09-20 14:18
Core Insights - The 56th China (Shanghai) International Furniture Expo successfully concluded, featuring nearly 1,200 top global brands and showcasing new industry trends [1] - The brand "Xianmu Home" under the Mousse Group stood out with its theme "Life Aesthetics, New Aesthetic" and innovative design, becoming a focal point of the event [1] Group 1: Exhibition Highlights - Xianmu Home's upgraded experiential exhibition hall featured over ten immersive home scenarios, blending modern minimalist aesthetics with natural elements, earning the 2025 Golden Design Award for "Outstanding Exhibition Design" [3] - The brand presented over ten bestselling products for 2025, including the notable RMA1-100 "Fafuna" and RMA1-099 sofas, along with comprehensive home space solutions [5] Group 2: Product Innovations - The RMA1-100 "Fafuna" sofa incorporates a top chocolate shape design and ergonomic features tailored to Chinese consumer needs, using a unique color "Orange Light Rhythm" developed in collaboration with Pantone [7] - The RMA1-099 sofa features an innovative design with a movable armrest and electric reclining backrest, enhancing comfort for family and friends [9] Group 3: Design Collaboration - Xianmu Home integrates top global design resources, collaborating with renowned designers like DOTTI and Yang Mingjie to create distinctive and vibrant products [10] - The brand also innovatively merges classic IP with home art, exemplified by the "Vitality Bread" sofa series in partnership with the licensed character Doraemon [10] Group 4: Technological Advancements - The brand showcased its innovative "Sofa Algorithm Adaptation System," a closed-loop home ecosystem designed in collaboration with designer Yang Mingjie, focusing on "user-defined space" [11] - This system includes four databases, five technologies, six disciplines, seven platforms, and nine standards, addressing various aspects of home design and ergonomics [12] Group 5: Quality Assurance - Xianmu Home maintains a rigorous quality management system, including a national-level CNAS laboratory and partnerships with third-party quality testing organizations like SGS [15] - The brand emphasizes strict quality control from raw material sourcing to production and final product testing [15] Group 6: Future Outlook - Although the expo has concluded, Xianmu Home continues to explore home art and enhance daily living, aiming to elevate the concept of "living" in the future of Chinese home furnishings [17]