Core Insights - The integration of intangible cultural heritage (ICH) into the cultural tourism industry is creating new opportunities and experiences for visitors, with various ICH tourism projects emerging across regions [1][2] - The demand for ICH tourism is driven by increasing cultural confidence and a desire for unique cultural experiences beyond traditional sightseeing and dining [1][2] Group 1: Industry Trends - ICH tourism is becoming popular as tourists seek immersive experiences, such as traditional crafts and local cuisine, which enhances their cultural engagement [2][3] - Successful ICH tourism projects require systematic thinking and long-term planning, with local governments implementing strategies to make ICH accessible and engaging for tourists [2][3] Group 2: Innovation and Technology - The use of new technologies, such as artificial intelligence, is being explored to inject innovation into local ICH, enhancing its appeal and relevance [2] - Online platforms are being utilized to promote ICH, with creators achieving significant engagement and visibility through social media [2] Group 3: Challenges and Considerations - There are concerns about the commercialization and misrepresentation of ICH, highlighting the need for genuine and immersive experiences that respect cultural heritage [3] - The focus should be on protecting ICH while fostering its integration with tourism and technology, ensuring that it remains relevant and beneficial for future generations [3]

▲ 冯沐遥 ▲ 旦增珞智（右） s . t ▲ 兰殿格 张振翼摄 本版背景图由AI生成 弘扬汉字的魅力 ▲ 穆斯塔法·帕尔哈提 ▲ 钟浩文 ▲ 和弋惜 ■ 冯沐遥 汉族 我是天津市和平区岳阳道小学二年级的一名小学生，今年8岁。5岁那年，我开始在天津市少年儿童活动 中心学习软笔书法。一支毛笔，一方砚台，一张宣纸，就是我最珍贵的记忆。 前不久，在天津三岔河口引滦入津纪念碑前，我和60名哥哥姐姐一起，现场书写《兰亭序》。老师告诉 我们，之所以让这么多学员集体在三岔河口书写，是因为这里是我们天津的发祥地。妈妈说，这个活动 能让我感受到中华传统文化的魅力。 什么是中华传统文化魅力？我有点明白，又好像不太懂。 2024年的秋天，我的家里来了一位特殊的客人：她叫莉娅，来自摩尔多瓦，一个我之前没有听说过的国 家。她是来天津参加"汉语桥"中文比赛的。那一天，有着红头发的她，和家人走进我家。我们一起弹 琴、跳舞、吃中国菜，还一起在地球仪上寻找莉娅的家。吃过午饭，我拿出笔墨纸砚，开始教莉娅和她 的弟弟学写中国字。 刚开始时，他们在纸上写下的字歪歪扭扭，像正在爬行的小虫子。这也让我想起了自己最开始学书法时 的样子，为此没少哭鼻子。那 ...

Group 1 - The 2025 Bridge Music Festival is a significant cultural event in Tianjin, showcasing a blend of traditional and modern performances, enhancing the city's cultural atmosphere and tourism appeal [2][4] - The Tianjin Cultural and Tourism Bureau emphasizes the integration of culture, tourism, and commerce to drive consumer upgrades, reflecting the city's cultural essence [2][3] - Tianjin's Tsingwan Square is positioned as a "city living room," attracting over 2 million visitors from the Beijing-Tianjin-Hebei region in 2024 through various cultural and sporting events [3][9] Group 2 - The immersive experience of the first interactive crosstalk venue, "Encounter Crosstalk Society," adds vitality to Tsingwan Square's economy, blending traditional art with modern engagement [6][7] - Tsingwan Square aims to enhance its cultural offerings by transforming its space into a dynamic cultural container, promoting a series of events that highlight Tianjin's diverse cultural charm [7][9] - The "Tianjin Eye" Ferris wheel project achieved record revenues exceeding 90 million yuan and welcomed over 1.1 million visitors in 2024, showcasing the area's tourism potential [10][12] Group 3 - The Ancient Culture Street in Tianjin recorded a visitor count of 13.5 million in 2024, highlighting the successful fusion of traditional culture and modern trends [13][15] - The Mudman Zhang family business has seen a 40% increase in visitor numbers and significant revenue growth, driven by innovative cultural products and experiences [15][18] - The Yangliuqing Painting Society is leveraging e-commerce and collaborations with cultural IPs to attract younger consumers, enhancing the reach of traditional crafts [17] Group 4 - In 2024, Tianjin received 260 million domestic tourists, generating 293 billion yuan in tourism revenue, marking a year-on-year growth of 10.9% and 32.3% respectively [17] - The online tourism sector in Tianjin reported 28.1 million total visitors and a transaction volume of 4.66 billion yuan in the first quarter of 2025, indicating a strong recovery and growth in tourism [17] - The surge in inbound tourism orders during the "May Day" holiday, with a 250% year-on-year increase, is expected to further boost international consumption in Tianjin [17]