泰国椰香咖喱鱼

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鱼你在一起荣膺2025中国餐饮出海TOP40,引领中餐出海新范式
Jiang Nan Shi Bao· 2025-09-02 04:30
Group 1 - The core viewpoint is that Chinese restaurant companies are experiencing rapid growth in international markets, creating new opportunities for Chinese cuisine abroad, with the overseas Chinese restaurant market emerging as a "new blue ocean" [1] - The brand "Yuni in Together" has been recognized in the "2025 China Catering/New Tea Beverage Overseas Brand TOP40" list for its outstanding performance in both domestic and international markets, contributing to the promotion of Chinese culinary culture [1][2] - Since its establishment in 2017, "Yuni in Together" has redefined the sauerkraut fish category with a fast-food model, expanding to over 2,500 global stores and being recognized as the leading brand in sauerkraut fish outlets worldwide [2] Group 2 - The Southeast Asian restaurant market is projected to reach a scale of $19.243 billion in 2024, with a compound annual growth rate of 12.65% from 2024 to 2029, making it a key focus for "Yuni in Together" [2] - The brand has successfully opened its first store in Thailand and five stores in Malaysia, achieving significant revenue and rapid turnover, exemplified by the Thai store generating over 192,000 Thai Baht (approximately 42,000 RMB) on its opening day [2] - "Yuni in Together" has launched a global brand upgrade strategy that incorporates Eastern aesthetics and cultural elements, enhancing the dining experience for international consumers and promoting the unique charm of traditional Eastern culture [3] Group 3 - The brand aims to leverage its new store image and universally appealing spicy and sour flavors to accelerate its expansion in overseas markets, establishing a new paradigm for Chinese cuisine going global [4]