Core Viewpoint - The article discusses the recent business collaboration between He Youjun, son of the late Macau gambling king, and Wang Sicong, son of former mainland China tycoon Wang Jianlin, highlighting their entry into the cultural tourism sector through Beijing Huanju Commercial Management Co., Ltd. [3][4][14] Group 1: Company Background - Beijing Huanju Commercial Management Co., Ltd. was established in July 2023 with a registered capital of 10 million RMB, focusing on enterprise management and commercial complex management services [14]. - The company gained attention after Wang Sicong signed a cooperation agreement for the Tai Mountain Cultural Tourism Fitness Center project, which is a significant investment in the cultural tourism sector [14][15]. Group 2: Shareholding Changes - He Youjun has taken control of Beijing Huanju by acquiring a 40% stake through his company, Wuhan Xingjingwei Cultural Development Co., Ltd., while Wang Sicong's previous indirect holdings have exited [4][16]. - The new shareholders include three companies, each holding 20%, with one closely related to Wang Sicong, indicating a continued connection despite the shareholding changes [4][16]. Group 3: Project Details - The Tai Mountain project, co-developed by Beijing Huanju and Tai'an City Investment, aims to create the largest indoor year-round ski resort in North China, with a total investment of approximately 3.7 billion RMB [15][16]. - The project is expected to incorporate more esports elements, with plans for collaboration between Xingjingwei and Huanju to enhance the content experience [17]. Group 4: Industry Context - Both He Youjun and Wang Sicong have backgrounds in the esports industry, with He Youjun's company previously focusing on esports event operations and now diversifying into cultural tourism [16][17]. - The collaboration reflects a trend of integrating esports with cultural tourism, as seen in recent partnerships and events organized by Xingjingwei [16][17].

Core Viewpoint - The article discusses the unexpected collaboration between He Youjun, son of the late "Gambling King" of Macau, and Wang Sicong, son of Wang Jianlin, through the recent acquisition of Beijing Huanju by He Youjun's company, marking a significant shift in their business trajectories [3][4][6]. Group 1: Company Background - Beijing Huanju Commercial Management Co., Ltd. was established in July 2023 with a registered capital of 10 million RMB, focusing on enterprise management and commercial complex management services [11]. - The company gained attention when Wang Sicong, as chairman, signed a cooperation agreement for the Tai Mountain Cultural and Sports Center project in November 2023 [11][12]. - The project aims to create the largest indoor year-round ski resort in North China, with a total investment of approximately 3.7 billion RMB [12]. Group 2: Ownership Changes - On June 19, 2024, Wang Sicong's indirect holdings in Huanju were completely divested, allowing He Youjun's Wuhan Xingjingwei Cultural Development Co., Ltd. to acquire a 40% stake, making it the largest shareholder [4][6]. - He Youjun's entry into Huanju signifies a shift in control, with Wang Sicong retaining a 20% stake, thus maintaining some influence [4][13]. Group 3: Business Strategy and Future Plans - He Youjun's Xingjingwei is transitioning from a focus on esports to a diversified digital entertainment group, indicating a strategic shift in business operations [13]. - The collaboration with Huanju is expected to integrate esports elements into the Tai Mountain project, enhancing the overall experience [16]. - Future developments may see more of He Youjun's vision implemented within Huanju, raising questions about the dynamics between him and Wang Sicong moving forward [16].