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中国即热电热水器行业发展环境、市场运行态势及投资潜力分析报告(2025版)
Sou Hu Cai Jing· 2025-05-16 08:49
Core Viewpoint - The report titled "2025-2031 China Instant Electric Water Heater Industry Market Dynamics Analysis and Development Strategy Assessment" provides an in-depth analysis of the future market trends and potential of the instant electric water heater industry in China, highlighting its growth opportunities and strategic directions for businesses [1]. Industry Overview - The instant electric water heater industry is defined as a sector utilizing electronic heating components for rapid water heating, catering to modern consumers' needs for convenience and efficiency [3]. - The report covers various aspects of the industry, including production, demand, import and export statistics, and key enterprises, structured into 12 chapters [1]. Market Dynamics - The retail sales of instant electric water heaters experienced a decline from 2019 to 2022 due to economic downturns and a shrinking real estate market, but began to recover in 2023, with retail sales reaching 1.18 billion yuan, a year-on-year increase of 1.29% [4]. - The industry is expected to benefit from the "dual carbon" goals and the implementation of old-for-new policies, which are anticipated to stimulate market demand [4]. Supply Chain Analysis - The upstream supply chain includes critical components such as electronic heating elements, control chips, and safety devices, which directly affect the efficiency and safety of the water heaters [7]. - The midstream involves manufacturing and assembly, where manufacturers select appropriate components based on market demand [7]. - The downstream encompasses sales channels, including both online and offline platforms, with after-sales services playing a crucial role in customer satisfaction [7]. Competitive Landscape - The market is characterized by intense competition, with comprehensive brands dominating online sales due to their resource advantages, while specialized brands lead in offline markets through technical expertise [10]. - Key players in the industry include Zhejiang Supor Co., Ltd., Four Seasons Muge Technology Group Co., Ltd., Guangdong Vanward New Electric Co., Ltd., Haier Group, and Aoteng Electric (Guangzhou) Co., Ltd. [10]. Future Outlook - The report forecasts the industry's development from 2025 to 2031, focusing on investment opportunities, market trends, and potential growth drivers [32]. - It emphasizes the importance of strategic planning for companies to navigate the evolving market landscape and capitalize on emerging opportunities [32].