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斥资1.12亿,这位潮商要在珠港新城建一座110米新地标!
Sou Hu Cai Jing· 2025-10-16 08:20
Core Viewpoint - The construction of a new textile industry headquarters building in Shantou's Zhujiang New Town is set to enhance the region's position in the textile value chain, aiming to transform Shantou from a "city of underwear manufacturing" to a "global textile value chain hub" [18]. Group 1: Land Acquisition and Development - Guangdong Hongjie Huigang Park Development Co., Ltd. successfully acquired a commercial land parcel in Zhujiang New Town for a total price of 112.2 million yuan, with a floor price of approximately 1913.9 yuan per square meter [3][4]. - The land covers an area of approximately 14,655.85 square meters (about 21.98 acres) and is designated for business finance and retail commercial use, with a building height limit of 110 meters [3][4]. Group 2: Project Details - The newly acquired land will be used for the second phase of the Textile Industry Headquarters Building, which aims to include a live broadcast base and brand exhibition hall, accommodating more textile and apparel enterprises [7]. - The project is expected to focus on 80 textile and apparel chain enterprises, emphasizing design, marketing, and talent development, with additional facilities planned compared to the first phase [7]. Group 3: Company Background - Guangdong Hongjie Huigang Park Development Co., Ltd. was established in 2025 with a registered capital of 50 million yuan, with major shareholders including Hongjie Underwear (51%), Shantou Yinxin Commercial Real Estate Co., Ltd. (39%), and Guangdong Jinfang Investment Management Co., Ltd. (10%) [9]. - Hongjie Underwear, headquartered in Shantou, is a leading enterprise in the textile and apparel industry, operating over 1,000 stores and selling products in countries such as Malaysia, Singapore, and Indonesia [11].
汕头这块地,1.12亿成交
Sou Hu Cai Jing· 2025-10-14 17:25
Group 1 - The commercial land in the Zhujiang Port New City was successfully acquired by Guangdong Hongjie Huigang Park Development Co., Ltd. for a total price of 112.2 million yuan, translating to a floor price of approximately 1913.9 yuan per square meter [1] - The land covers a total area of approximately 14,655.85 square meters (about 21.98 acres) and is designated for business finance and retail commercial use, with a building height limit of 110 meters [1] - The second phase of the Textile Building is expected to establish a live broadcast base and brand exhibition hall, accommodating more textile and apparel enterprises, focusing on 80 companies in the textile supply chain [4] Group 2 - Guangdong Hongjie Huigang Park Development Co., Ltd. was established in 2025 with a registered capital of 50 million yuan, with major shareholders including Hongjie Underwear (51%) and Shantou Yinxin Commercial Real Estate Co., Ltd. (39%) [6] - Hongjie Underwear is a comprehensive enterprise in China's underwear industry, integrating research and development, production, and sales, with several brands under its umbrella [6] - The land acquisition is speculated to be the site for the "Global Toy Center" project by Shantou Gaode Real Estate Co., Ltd., which plans to build three 39-story office buildings with a total construction area of approximately 206,000 square meters [9] Group 3 - Another plot of land in the same area, designated as 00203, is set to be auctioned on November 3 with a starting price of 286 million yuan, transitioning from residential to commercial use [10] - The planning for the 00203 plot focuses on high-end business and commercial functions centered around the toy industry, aiming to create a headquarters economic cluster [10]