国家大力推动高水平科技自立自强的产业发展主流下，全球显示产业格局正迎来重塑。海信视像 (600060)凭借全球首发的"RGB三维控色液晶显示技术"，实现液晶显示从"单一控光"到"光色同控"的跨 越，让全球显示产业的竞争天平向中国倾斜。 有产业人士分析，2026年美加墨世界杯将成公司产品"出海带动增长"重要催化剂，该赛事有望成为历史 上全球观赛人数最多的体育盛事之一。海信作为2026年世界杯全球官方赞助商，将依托RGB-Mini LED 技术为全球球迷打造更真实、沉浸的观赛体验，进一步加速技术普及与市场拓展。 同时，2026年也是3A游戏大作集中爆发的年份，用户对高画质、高刷新率电视的升级需求将持续释 放，而海信E8S Pro等产品凭借4K 170Hz原生高刷、专业级色彩还原等优势，将充分承接这一增量市 场。 此外，海信视像还通过"技术平台化+产品场景化+市场全球化"战略，构建起深厚的技术护城河与完整 产业链布局。公司不仅自主攻克RGB光色同控AI画质芯片H7、高性能RGB-Mini LED发光芯片等核心部 件难题，还带动40余家上游供应商共同出海，形成从芯片研发到终端应用的垂直一体化能力，为技术持 续迭代与成 ...

Core Viewpoint - Hisense has officially launched its dual flagship products, the U7S Pro and E8S Pro, featuring RGB-Mini LED display technology, marking a significant advancement in the global display industry towards the RGB-Mini LED color backlight era [1][2]. Group 1: Product Launch and Technology - Hisense showcased the world's first RGB-Mini LED TV at CES earlier this year and has since made it available in nearly 20 countries, initiating a "color native revolution" [2]. - The U7S Pro incorporates advanced features such as 100% BT.2020 high color gamut, ultra-high color purity, and low energy consumption, making it a highly regarded product in the RGB-Mini LED category [2][3]. - The U7S Pro utilizes the "King Bomb Dual Chip" configuration, achieving the industry's highest color control precision and efficiency while reducing harmful blue light by 42% [3]. Group 2: Product Features and Performance - The U7S Pro features a custom black crystal screen with ultra-low reflectivity and wide viewing angles, enhancing the viewing experience [3]. - It supports the latest Dolby Vision 2 HDR format, providing users with cutting-edge visual performance [4]. - The E8S Pro is designed for gamers, featuring high refresh rates and advanced backlight technology, making it a must-have for gaming enthusiasts [4]. Group 3: Pricing and Availability - The U7S Pro is available for pre-sale with prices starting at 15,999 yuan for the 75-inch model, and additional discounts available through energy efficiency subsidies [5]. - The E8S Pro will begin pre-sales on October 14, with various promotional offers for early buyers [5]. Group 4: Market Positioning - Hisense aims to redefine the high-end Mini LED market with the launch of the E7Q, which boasts superior performance metrics and advanced sound systems [6]. - The company is also introducing innovative products like the A7Q wall-mounted TV and G7 Ultra display monitor, further expanding its product lineup and enhancing user experience [7].

Core Viewpoint - Hisense has officially launched its dual flagship products, the U7S Pro and E8S Pro, featuring RGB-Mini LED display technology, marking a significant advancement in the global display industry towards the RGB-Mini LED era [1][3][13] Product Launch and Technology - The U7S Pro and E8S Pro are positioned as the company's flagship models, showcasing the RGB-Mini LED technology that offers superior color accuracy and energy efficiency [1][3] - Hisense has established a multi-color display grading standard, defining the core specifications of RGB-Mini LED technology, which includes independent RGB light-emitting chips and independent quality control chips [1][3] Technical Specifications - The U7S Pro features the world's first AI picture quality chip H7, achieving the industry's highest color control precision with 3x10240 zones and 108 bits color depth, enhancing image realism [4] - The U7S Pro also boasts a 42% reduction in harmful blue light and over 40% lower energy consumption compared to QD-Mini LED TVs, setting a new benchmark for energy-efficient displays [4] - The E8S Pro is designed for gamers, supporting a native refresh rate of 4K 170Hz and the industry's lowest delay backlight technology, enhancing dynamic scene performance [6] Pricing and Availability - The U7S Pro is available for pre-sale with prices starting at 15,999 yuan for the 75-inch model, 19,999 yuan for the 85-inch model, and 28,999 yuan for the 100-inch model, with additional energy efficiency subsidies [7] - The E8S Pro will begin pre-sale on October 14, with promotional offers including discounts and additional products for early purchasers [7] Additional Product Releases - Hisense also introduced the E7Q model, which features enhanced performance metrics, including peak brightness of 7000 nits and 4224 backlight zones, redefining the high-end Mini LED market [9] - The A7Q wall-mounted TV and G7 Ultra display monitor were also launched, emphasizing aesthetic integration into home decor and high-quality display features [11] Industry Impact - Hisense's advancements in RGB-Mini LED technology are expected to accelerate the adoption of high-quality display solutions across various market segments, reinforcing its position as a leader in the display technology industry [13]