Core Viewpoint - The chairman of Hailan Home, Zhou Licheng, has engaged with the public through a video and a two-hour live stream, discussing the company's approach to social media and announcing the submission of H-share listing application materials to the Hong Kong Stock Exchange, marking a new phase in its capital market journey after its A-share debut in 2014 [1] Group 1: Company Developments - Hailan Home has officially submitted its application for H-share listing on November 21, aiming for a dual listing after being the "first men's clothing stock" on the A-share market for 11 years [1] - The company has gained over 300,000 followers on its social media account within three months, indicating a growing online presence [1] Group 2: Financial Performance - Hailan Home's revenue growth has slowed in recent years, with offline sales accounting for 79.58% of total revenue at 12.052 billion yuan, while online sales only contributed 20.42% at 3.093 billion yuan for the first three quarters of 2025 [1] - The company faces challenges in product quality, with some consumers expressing dissatisfaction regarding the quality relative to the price [1]