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夏日花样消暑玩法“暑”实精彩 “避暑+文化+夜游”跨界联动多业态消费热力十足
Yang Shi Wang· 2025-08-03 05:41
Group 1 - Yunnan Weixin has become a representative of local night economy with its food camp featuring unique services like charcoal grilling and tea boiling, attracting numerous tourists who enjoy food, scenery, and music under the night sky [1][4] - The summer night economy is thriving in various regions, with activities designed to enhance the nighttime experience for visitors [4] Group 2 - In Zhejiang Tongxiang, the "Summer Festival" in the water town of Wuzhen has gained popularity, featuring sunset pool parties and cultural markets that immerse tourists in different cultural elements of summer night tourism [5][9] - The introduction of a 240-hour visa-free transit policy is expected to significantly increase the number of foreign tourists visiting Wuzhen by the summer of 2025 [11] Group 3 - Hubei Shennongjia is leveraging its geographical advantages to create a unique "mountain summer night economy," becoming a new choice for tourists seeking cool summer experiences [15][16] - The Shennongjia night market features over 30 barbecue stalls offering a distinctive "mountain delicacy + honey" grilling technique, creating a recognizable local flavor [19] - The summer season in Shennongjia has introduced various new service policies, including concert ticket discounts and special travel packages, effectively attracting more tourists [22] Group 4 - The traditional "Washing Street" activity in Huigang Village, Hangzhou, involves using mountain spring water to cool and clean the stone streets, symbolizing peace and joy, and has attracted many visitors [23][27] - The scale of the "Washing Street" event is set to expand in 2025, creating a complete water street scenic area with diverse cultural and culinary experiences for participants [28] - Local specialties such as rice cakes, sesame cakes, and fermented steamed buns are highly popular among visitors [29]