Core Viewpoint - The article emphasizes the strategic development of wealth management as a crucial component in connecting financial services with public needs, supporting the construction of a financial powerhouse and Shanghai as an international financial center [1] Group 1: Wealth Management Strategy - The wealth management sector is positioned as a key driver for financial institutions to fulfill the "finance for the people" philosophy and promote common prosperity [1] - CITIC Bank Shanghai Branch has been actively transforming its wealth management services over 37 years, focusing on a strategy of "five leading" to create a warm and distinctive wealth management service system [1] Group 2: Customer-Centric Services - The bank is shifting from "license competition" to "capability competition" in response to a low-interest-rate environment and diverse customer needs, leveraging its comprehensive financial advantages [2] - The bank promotes charitable financial products, such as the "Warm Childhood Journey," which has raised over 10 million yuan for public welfare while providing stable returns to investors [2] - The bank is also focusing on green finance and ESG-themed products, aligning with carbon neutrality goals and directing funds towards green industries [2] Group 3: Product Innovation and Sales Growth - The bank has accelerated the transformation of "fixed income+" wealth management products, launching 7 local customized products and 10 other "fixed income+" products, with total sales exceeding 10 billion yuan [3] - The bank's promotional activities, such as the "618 Wealth Management Festival" and "Fortune Wealth Management Festival," have led to a growth of over 5 billion yuan in wealth management business scale [4] Group 4: Digital Empowerment and Risk Management - The bank utilizes the "CITIC Brain" digital platform to enhance intelligent advisory and risk control, providing timely market insights and personalized asset allocation advice [5] - The use of big data and AI improves customer profiling and risk warning models, ensuring asset safety and enhancing the precision of investment allocations [5] - The bank aims to continue innovating in product creation and service models while maintaining compliance and risk management standards to support the long-term value growth of customer assets [5]

Core Viewpoint - The development of high-quality public welfare and charity is a crucial approach to advancing common prosperity, with bank-affiliated wealth management companies like Xinyin Wealth Management leading the way in innovative "financial charity" models that connect wealth preservation and growth with social good [1][8]. Group 1: Financial Charity Products - Xinyin Wealth Management launched the "Warm Childhood" charity wealth management series, raising over 2 billion yuan in just 10 days, with funds allocated to children's medical and educational needs [4][6]. - The charity wealth management products are fixed-income products, with donations made based on excess returns to support organizations focused on children's health and education [4][6]. - Previous initiatives include the "Jinjingxiang (Tongfu) series," which raised 1.17 billion yuan and donated 1.55 million yuan in excess returns to various charitable projects [6][11]. Group 2: Role in Common Prosperity - The bank wealth management sector is seen as a key player in achieving common prosperity by effectively connecting financing needs of real enterprises with residents' wealth management demands [3][11]. - The "charity + finance" model allows for a systematic approach to wealth redistribution, enhancing both wealth preservation for residents and expanding sources of charitable funding [6][11]. - Xinyin Wealth Management's efforts have been recognized by local governments and financial regulatory bodies, highlighting its role in promoting common prosperity through innovative financial products [11][12]. Group 3: Strategic Vision and Future Plans - Xinyin Wealth Management aims to create a comprehensive "charity + finance" platform, collaborating with various foundations and financial institutions to innovate and expand charitable wealth management products [11][14]. - The company is committed to integrating its business development with national strategies, focusing on high-quality economic growth and social responsibility [12][14]. - Future initiatives will continue to emphasize children's welfare and support for the next generation, aligning with national goals for common prosperity [7][14].