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证券类App最新月活达1.67亿 环比增长3.36%
Core Insights - The active user base of securities apps has significantly increased due to heightened trading activity in the A-share market, with July seeing a total of 1.67 billion monthly active users, a 3.36% increase from the previous month and a 20.89% increase year-on-year [2][3] Group 1: Market Activity - In July, the number of new A-share accounts opened reached 1.9636 million, marking a 19.27% month-on-month increase and a 70.54% year-on-year increase [2] - The total number of new accounts opened in the first seven months of the year reached 14.5614 million, reflecting a year-on-year growth of 36.88% [2] Group 2: App Performance - All 50 securities apps reported a month-on-month increase in active users in July, with an average growth rate of 3.78% [3] - Notably, the app "Xinan Jindianzi" from Southwest Securities saw the highest month-on-month growth at 8.49% [3] Group 3: Technological Advancements - Securities firms are enhancing their apps through AI capabilities to improve user experience and service efficiency, with features like intelligent dialogue and market monitoring being introduced [4] - The integration of AI technology allows for personalized services and automated matching for different investor types, enhancing the overall user experience [4] Group 4: Competitive Landscape - The competition among securities apps is intensifying, with firms focusing on user-friendly designs and technological upgrades to meet investor demands [6] - The ability to provide personalized investment research and decision-making support through financial technology is crucial for firms to retain customers and expand market share [6]