Group 1 - Shanghai's tourism market showed stable operation during the National Day holiday, with 15.12 million visitors received in the first four days, a year-on-year increase of 23.74% [1] - The average hotel occupancy rate in Shanghai reached 64.7%, up by 2 percentage points compared to the previous year [1] - A series of diverse and high-quality cultural tourism experiences were launched, focusing on core areas like "One River, One River" to stimulate urban consumption [1] Group 2 - The second Shanghai International Light and Shadow Festival showcased immersive experiences at key locations, enhancing urban vitality and promoting cultural spirit [2] - The "Creepy Crawly Insect Exploration Center" opened at the Oriental Pearl Tower, creating a natural ecological scene for visitors [3] - The Shanghai Urban Space Art Season featured a variety of activities, including a quantum city theme exhibition and music festivals, aimed at engaging the public [4] Group 3 - The tourism market during the "Double Festival" period experienced a significant increase in both visitor numbers and spending, with a nearly 30% rise in travel volume and a 20% increase in average spending [4] - Peak travel days were concentrated on September 30, October 1, and October 2, with a return peak expected on October 7-8 [4] - Preparations for the 2026 New Year's Eve dinner packages have begun, with nearly 30 hotels in Shanghai and the Yangtze River Delta ready to offer special deals [4]

Group 1 - The National Day and Mid-Autumn Festival holiday in Shanghai saw a significant increase in tourism, with 15.12 million visitors recorded in the first four days, representing a year-on-year growth of 23.74% [1] - The average hotel occupancy rate reached 64.7%, an increase of 2 percentage points compared to the same period last year, indicating a sustained release of urban tourism appeal and consumer vitality [1] - A variety of high-quality cultural and tourism activities were organized around key areas like the Huangpu River and Suzhou River, catering to diverse visitor needs with themed water tours and cultural experiences [1] Group 2 - The second Shanghai International Light and Shadow Festival featured stunning installations and immersive experiences along the Huangpu River, enhancing the city's nighttime appeal [2] - Major locations along the river, such as Xuhui Riverside and Lujiazui, hosted light and shadow displays, creating a comprehensive audiovisual experience for visitors [2] - New attractions included the "Creepy Crawly Insect Exploration Center" at the Oriental Pearl Tower and a themed beer festival, showcasing the integration of art and local culture to stimulate urban consumption [2] Group 3 - The "Art Bund 2025" International Art Festival will feature various events, including art exhibitions and food experiences, promoting cultural engagement and tourism [3] - The North Bund will host a dynamic music carnival aimed at younger consumers, featuring immersive performances and cultural displays [3] - The 2025 Shanghai Urban Space Art Season at Fuxing Island will combine technology, art, and music, providing diverse leisure options for visitors during the holiday [3]