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爱彼迎(ABNB.US)北美业务拖后腿!Q3指引超预期股价却遭盘后跳水
Zhi Tong Cai Jing· 2025-08-06 23:39
Core Viewpoint - Airbnb (ABNB.US) reported better-than-expected Q3 performance outlook driven by strong summer travel demand, but warned that growth may be difficult to maintain later in the year due to high year-over-year comparisons [1] Group 1: Financial Performance - In Q2, the company saw a 7.4% increase in booking nights and total seats, reaching 134.4 million [1] - Revenue for Q2 was $3.1 billion, exceeding expectations of $3.03 billion [1] - Net profit for Q2 was $642 million, surpassing analyst expectations of $599.3 million [1] - Q3 revenue is expected to be between $4.02 billion and $4.1 billion, with the midpoint exceeding analyst average expectations [1] Group 2: Market Trends - The company noted that booking night growth rates are expected to remain "relatively stable" compared to Q2's 7.4%, aligning with Wall Street's 7% growth forecast [1] - North America showed accelerated booking night growth in July, although overall growth in the region was low single digits, primarily from domestic travel [2] - Latin America and Asia-Pacific regions performed particularly well, achieving double-digit growth [2] Group 3: New Initiatives - The company has not disclosed specific performance metrics for the newly launched "Experiences" and "Order Service" but indicated that awareness is increasing and early customer feedback is positive [5] - CEO Brian Chesky projected that these new services could generate over $1 billion in revenue annually, although they require several years of nurturing [6] - The company plans to invest $200 million in new businesses, consistent with previously disclosed minimum investment ranges [6] Group 4: Loyalty Program - The Chief Commercial Officer mentioned that new businesses position the company favorably for considering a loyalty program [7] - Chesky emphasized that any loyalty program would be innovative and non-traditional, differing from hotel industry competitors' point systems [7]
不止住宿,爱彼迎“大变身”
Core Viewpoint - Airbnb is transitioning from a single accommodation booking platform to a comprehensive travel service provider, offering a variety of services and experiences beyond just lodging [2][3]. Group 1: Business Model Transformation - Airbnb's new strategy includes offering services such as private chefs, photography, massages, and unique experiences like learning volleyball from Olympic athletes and recording music with American singers [2][3]. - The company plans to launch these services in 260 cities globally, with most starting at prices below $50 [3]. - The "Airbnb Experiences" program has been upgraded to cover 650 cities, featuring activities like city tours, cooking classes, outdoor adventures, and fitness courses [4]. Group 2: Market Trends and Consumer Demand - There is a growing consumer demand for personalized and immersive travel experiences, challenging traditional travel service models [5]. - In China, 95% of respondents indicated they book experience projects while traveling, and 85% have traveled specifically for an experience or activity [6]. - The new services and experiences introduced by Airbnb align with consumer needs and market trends, enhancing the company's growth potential [6]. Group 3: Financial Performance - In Q1 2025, Airbnb reported total revenue of approximately $2.3 billion, a 6% year-over-year increase, while net profit decreased by 42% to about $154 million [6]. - Adjusted EBITDA for the same period was approximately $417 million, down 1.65% year-over-year [6]. - The company aims to continue investing in product innovation and market expansion to improve user experience and market share [6][7].