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瑞幸2025年全年净收入超492亿元,门店突破3万家
Nan Fang Nong Cun Bao· 2026-02-28 02:01
Core Insights - Luckin Coffee reported a total net revenue of 49.288 billion yuan for the year 2025, representing a year-on-year growth of 43% [2][3] - The company achieved a net profit attributable to shareholders of 3.082 billion yuan, which is a 5% increase compared to the previous year [3] Financial Performance - Over the past three years, Luckin Coffee has shown steady growth, with net revenue increasing by 100.7% from 2023 [5][9] - In 2023, the total net revenue was 24.903 billion yuan, with a net profit of 2.848 billion yuan; in 2024, revenue rose to 34.475 billion yuan and net profit to 2.932 billion yuan [6][7] Quarterly Performance - In Q4 2025, the total net revenue reached 12.777 billion yuan, marking a year-on-year increase of 32.9%, although net profit saw a decline [11] - The third quarter of 2025 was the strongest, with total net revenue of 15.287 billion yuan, a 50.2% increase year-on-year, setting a record for the highest quarterly revenue [14] Cost and Expenses - The decline in Q4 performance was primarily attributed to rising costs, with total operating expenses reaching 11.955 billion yuan, a 38.9% increase year-on-year [15] - Delivery costs surged by 94.5% to 1.631 billion yuan, driven by a significant increase in third-party delivery volumes; raw material costs and rent also rose by 33.2% and 32.8%, respectively [16][17] Store Expansion - Luckin Coffee's store expansion has been a key driver of growth, with a net addition of 8,708 stores in 2025, a 39% increase year-on-year, bringing the total to 31,048 stores by the end of 2025 [20][23] - The company entered the international market in March 2023, and by the end of 2025, it had 160 overseas stores, including 81 in Singapore and 70 franchise stores in Malaysia [27][29] Customer Growth - The number of monthly active customers increased to 94.15 million in 2025, a 31.1% year-on-year growth, with total cumulative customers surpassing 450 million [31][32] - During the 2026 Spring Festival, customer transactions exceeded 40 million, a growth of over 36% year-on-year, attributed to the extensive store network and new product offerings [36][38] Future Outlook - The CEO of Luckin Coffee expressed a commitment to providing high-quality, cost-effective products that resonate emotionally with customers while continuing to expand the business scale to create long-term value for shareholders [40]