Group 1: Health-Conscious Products - The demand for "low sugar and low oil" mooncakes has significantly increased, with 96.7% of surveyed consumers prioritizing health when selecting mooncakes [2][4] - Boxed low-sugar mooncake gift sets have increased by 6 varieties compared to last year, reflecting a shift towards healthier options [2] - Various platforms are introducing unique mooncake flavors, such as low GI mooncakes and medicinal ingredient mooncakes, to cater to health-conscious consumers [4] Group 2: Regional Specialty Mooncakes - Sales of regional specialty mooncakes, such as Su-style fresh meat mooncakes, have seen over 100% year-on-year growth [5] - The popularity of Yunnan flower cakes and Guizhou-style mooncakes is rising, indicating a trend towards unique local flavors [5] - Overall, mooncake sales during the holiday period are expected to increase by over 30% compared to last year [5] Group 3: Seasonal Products and Trends - The sales of hairy crabs are projected to increase by 4-5 times during the double holiday period, driven by the demand for family gatherings [6][8] - Various platforms are enhancing their supply chains to ensure stable availability of crabs from different regions [8] - The introduction of seasonal products like fresh-cut duck meat and new rice varieties is also gaining traction, with duck meat sales up by approximately 30% [11][12] Group 4: Local Agricultural Products - Yonghui Supermarket is launching a new line of chestnuts sourced from a recognized geographical area, with a procurement plan of 2,500 tons expected to boost local farmers' income [9][10] - The supermarket employs a rigorous quality control process to ensure product consistency and quality [10]