短剧《十八岁太奶奶驾到重整家族荣耀》

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短剧有了造星能力,更要避免重蹈长剧覆辙
3 6 Ke· 2025-08-04 02:48
Group 1 - The core trend in the short drama industry is the increasing visibility and popularity of short drama actors, leading to a new business model for talent management and artist operations [1][2][12] - The rise of short drama actors has created a dual impact on the industry: established actors enhance project success rates, while over-reliance on key actors threatens the decentralized production model [2][20] - Companies like Tinghua Island are signing multiple short drama actors and exploring new business opportunities, indicating a shift in talent management strategies [12][14] Group 2 - The short drama industry is experiencing rapid changes, with a focus on transforming short-term popularity into long-term assets, which is a critical challenge for both actors and companies [16][23] - The competitive nature of the short drama market necessitates a systematic approach to talent cultivation, content supply, and business exploration to ensure sustainable development [23][20] - Companies are increasingly recognizing the importance of structured operations to support actors' stable output and positive growth in a fast-evolving market [23][22]