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电视台上的神药广告,早该管管了
Hu Xiu· 2025-09-26 06:30
Group 1 - The article highlights a new form of scams targeting elderly individuals through private live streaming, which is a shift from traditional offline methods to a more concealed online approach [2][12][60] - Scammers attract elderly users by offering small incentives such as free eggs, red envelopes, and invitations to expert consultations, specifically targeting those aged 55 and above [3][4][5] - Products in these live streams are heavily exaggerated in their effectiveness, with claims of curing various ailments, leading to a false sense of security among the elderly [6][7][8][10] Group 2 - Regulatory bodies have begun to take action against these scams, indicating a strengthening of oversight in the industry [15][66] - A recent meeting by broadcasting authorities focused on addressing false medical advertisements, with plans to eliminate such content by the end of the year [17][18][20] - The prevalence of misleading advertisements on television has increased, particularly targeting elderly viewers who may not be as discerning as younger audiences [21][22][56] Group 3 - The consequences of these scams can be severe, with many elderly individuals losing their life savings to fraudulent schemes disguised as legitimate medical products [42][44][46] - Some victims have experienced deteriorating health conditions due to reliance on ineffective products, leading to critical situations that could have been avoided with proper medical care [48][52][54] - The article emphasizes the need for market regulation to protect vulnerable populations and ensure that accurate information is available to patients [69][71][73]