Group 1 - The 12th World Games will be held in Chengdu, Sichuan from August 7 to August 17, attracting over 4,000 athletes from more than 100 countries and regions, which is expected to boost the local tourism economy significantly [1] - The influx of athletes, teams, and global spectators during the event will directly increase demand in the hotel, transportation, and dining sectors, leading to a peak in consumption [1] - The international exposure generated by the event will enhance the city's image and cultural appeal, contributing to long-term growth in tourist traffic and satisfaction [1][2] Group 2 - The Chinese tourism sector is experiencing growth, with a projected 26.94 million foreign visitors in 2024, representing a 96% year-on-year increase [2] - Chengdu is implementing measures to facilitate travel for visitors, including a "240-hour transit visa exemption" policy and various summer tourism routes in collaboration with neighboring provinces [2] - Chengdu has launched promotional campaigns such as "World Games Gifts" and a "ticket root discount map" to enhance visitor experiences and encourage spending at local businesses [2][3] Group 3 - To maximize the economic impact of the event, it is essential to connect pre-event, during-event, and post-event consumer markets effectively [3] - Recommendations include diversifying event-related activities, enhancing city branding through international media, and establishing long-term international exchange mechanisms to create immersive consumer experiences [3] - There is a suggestion to integrate cultural, commercial, tourism, and sports sectors to create new international consumption scenarios, enhancing visitor engagement and spending [3]

Core Insights - The Chengdu World University Games, taking place from August 7 to 17, is attracting global attention and tourism to the city, highlighting its appeal as a travel destination [2][4]. Group 1: Tourism and Visitor Experience - As of July 26, 2023, over 823,300 foreign visitors have entered and exited through Chengdu's airport, marking a 61.8% increase compared to the same period last year [4]. - Chengdu has implemented a "ticket root economy," allowing event tickets to provide discounts at over 140 restaurants, 11 museums, and 25 hotels, enhancing the visitor experience [4][14]. - The city has introduced 21 foreign electronic wallets for direct payments, making it easier for international tourists to navigate and enjoy local attractions [4]. Group 2: Event Impact and Infrastructure - The Chengdu World University Games is expected to have a significant impact beyond the sports arena, with a "240-hour visa-free transit" policy promoting tourism in collaboration with neighboring regions [7]. - The event features over 230 technological products integrated into its service system, enhancing the overall experience for attendees [12]. - Chengdu has set up 532 city volunteer service stations to provide assistance and promote the event, fostering a welcoming atmosphere for both visitors and locals [14]. Group 3: Cultural Engagement - The city is leveraging cultural experiences, such as traditional performances and local cuisine, to engage tourists, as seen with international visitors expressing their enjoyment of local attractions [10][14]. - The integration of sports, culture, and community experiences is emphasized, showcasing Chengdu's vibrant and inclusive environment [12][14].