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107台福田欧曼自动挡牵引车交付坦桑尼亚 属地化战略助力东非市场跨越式发展
Zheng Quan Ri Bao· 2025-08-21 08:38
Core Insights - Beiqi Foton Motor Co., Ltd. has made significant progress in the Tanzanian market by successfully delivering 107 units of the Ouman automatic tractor, with 100 units for hazardous materials transport and 7 units for fast-moving consumer goods transport [2][3] - The delivery highlights Beiqi Foton's commitment to deepening its localization strategy in Africa and meeting the stringent demands of local customers for reliability, quality, and driving comfort [2] Group 1 - The Ouman 430 horsepower automatic tractor is equipped with a Cummins engine and ZF automatic transmission, specifically adapted for Tanzania's challenging road conditions, enhancing vehicle durability and multi-terrain adaptability [2] - Beiqi Foton is accelerating its comprehensive commercial vehicle layout in Tanzania, targeting industry-leading customers through a direct sales model and collaborating with local dealer networks [2][3] - The company aims to provide a comprehensive solution covering sales and services, reinforcing its position as a leading Chinese commercial vehicle brand in the Tanzanian market [2] Group 2 - The batch delivery of automatic tractors reflects Beiqi Foton's deepening localization strategy, effectively supporting local customers in optimizing their logistics transport networks [3] - In line with Beiqi Foton's clear African strategy, the Tanzanian market has shown strong performance in the first half of 2025, achieving 56.8% of its annual sales target, with a business scale growth of 2238% year-on-year [3] - The impressive results are attributed to Beiqi Foton's long-term investment and understanding of the African market, along with comprehensive improvements in products, services, and technology that have earned customer trust [3]