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107台福田欧曼自动挡牵引车交付坦桑尼亚 属地化战略助力东非市场跨越式发展
Zheng Quan Ri Bao· 2025-08-21 08:38
近日,北汽福田汽车股份有限公司(以下简称"北汽福田")在坦桑尼亚市场实现重要突破,成功向当地 客户批量交付107台欧曼自动挡牵引车,其中100台服务于危化品运输领域,7台应用于快消品运输行 业。此次交付不仅满足了当地客户对运输装备可靠性、质量及驾乘舒适性的严苛需求,更彰显了北汽福 田持续深耕非洲市场、强化属地化战略的坚定步伐。 本次交付的福田欧曼430马力自动挡牵引车,搭载成熟的康明斯发动机与采埃孚自动变速器动力组合, 针对坦桑尼亚复杂多变、极具挑战的道路环境进行了专项适应性开发与强化,显著提升了车辆的耐用性 与多路况适应能力,确保在各类严苛条件下均能实现稳定高效的运输作业,充分满足客户对高效物流装 备的期待。 作为北汽福田东非重要战略市场,坦桑尼亚业务正加速推进全系商用车布局。以直销模式锚定行业头部 客户,协同当地经销商网络,北汽福田持续导入涵盖重卡、轻卡、皮卡等多元化产品阵容。通过不断提 升全线产品力与本地化服务水平,北汽福田致力于为坦桑尼亚客户提供覆盖销售、服务的综合解决方 案,巩固其作为坦桑尼亚市场领先中国商用车品牌的地位。 本次自动挡牵引车的批量交付,是北汽福田深化属地化战略的重要体现。该车型与已在 ...
超百辆重卡交付坦桑尼亚!谁家车?
第一商用车网· 2025-08-20 12:47
Core Viewpoint - Beiqi Foton has made significant progress in the Tanzanian market by successfully delivering 107 units of the Ouman automatic transmission tractor, highlighting its commitment to deepening its presence in Africa and strengthening its localization strategy [1][5]. Group 1: Product Performance and Customer Trust - The delivered Foton Ouman tractor features a 430 horsepower engine paired with a Cummins engine and ZF automatic transmission, specifically adapted for Tanzania's challenging road conditions, enhancing durability and multi-terrain adaptability [3][7]. - The successful delivery of the automatic transmission tractors demonstrates the synergy with existing product lines, helping local customers optimize their logistics networks and meet diverse transportation needs [7]. Group 2: Strategic Market Development - Tanzania is a key strategic market for Beiqi Foton in East Africa, with a focus on a full range of commercial vehicles, including heavy trucks, light trucks, and pickups, through a direct sales model and collaboration with local dealers [5][8]. - The company aims to provide comprehensive solutions covering sales and services, reinforcing its position as a leading Chinese commercial vehicle brand in Tanzania [5][8]. Group 3: Performance Growth and Future Outlook - In the first half of 2025, the Tanzanian market achieved 56.8% of its annual sales target, with a year-on-year business scale growth of 2238%, reflecting the company's long-term investment and understanding of the African market [8]. - Beiqi Foton plans to continue exploring market demands in Tanzania and Africa, enhancing product and service quality to achieve its performance goals for the second half of the year [8].
150辆牵引车再出口非洲!谁家车?
第一商用车网· 2025-07-28 06:59
Core Viewpoint - The successful delivery of 150 AUMAN R tractors to a strategic customer in Ghana marks a significant breakthrough for Beiqi Foton in the local heavy-duty commercial vehicle market, enhancing its influence in the region [1][10]. Group 1: Product Features and Advantages - The AUMAN R tractor is specifically designed for the African market, featuring a Cummins engine that offers a 5% improvement in fuel efficiency compared to similar products [4]. - The AMT model is equipped with a ZF transmission, ensuring efficiency, economy, and reliability while providing a comfortable and safe driving experience for operators [4]. - The vehicles come with a complimentary intelligent vehicle networking system, facilitating comprehensive lifecycle management for large fleet customers, which has garnered high trust and recognition from clients [4]. Group 2: Market Strategy and Growth - Since entering the Ghanaian market in 2008, Beiqi Foton has effectively aligned with local development trends, focusing on technology introduction and deep localization strategies [7]. - The company has responded proactively to Ghana's KD policy, achieving local production coverage for its entire range of light commercial vehicles, including light trucks, micro trucks, vans, and pickups [7]. - By the first half of 2025, the heavy commercial vehicle business is expected to experience explosive growth, with sales projected to increase by over 500% year-on-year, significantly boosting export market share [7]. Group 3: Future Outlook - The grand opening of the Foton West Africa flagship store in 2025 will usher in a new era for the company's strategy in Ghana, where it has become the brand with the most diverse range of locally assembled products [9]. - Beiqi Foton aims to continue focusing on channel expansion and the development of major industry clients, enhancing its value chain that includes localized manufacturing, after-sales service, local talent training, and intelligent vehicle networking [9]. - The collaboration with a benchmark customer in Ghana exemplifies the deep involvement of Chinese manufacturing in the industrialization process of Africa, with Beiqi Foton committed to creating more efficient and improved transportation solutions for the continent [10].
首批300辆微卡成功发运南非 谁家车?
第一商用车网· 2025-05-15 06:59
Core Viewpoint - Foton Motor has successfully launched its Truck Mate micro truck in South Africa, marking a significant step in its localization and industrialization strategy in the region [1][5]. Group 1: Product Launch and Features - The first batch of 300 Truck Mate micro trucks has been shipped to South Africa, expanding Foton's product offerings in the local market [1]. - The Truck Mate is equipped with a Dong'an 1.5-liter high-efficiency engine, providing strong power, and features a larger body size compared to similar products, with a cargo capacity of up to 7 cubic meters [3]. - The Truck Mate maintains high-quality standards in driving smoothness, comfort, and reliability, positioning it as a competitive option for local customers [3]. Group 2: Market Strategy and Positioning - South Africa is a key automotive market in Africa, with a growing demand for cost-effective commercial vehicles. Foton has committed to long-term investment and is steadily advancing its full product line layout [5]. - The successful introduction of the micro truck is a crucial step in Foton's localization strategy, creating synergies with its light trucks and pickups, and enabling comprehensive coverage from urban logistics to short-distance transportation [5]. - Foton aims to strengthen its brand influence in the South African market and lay the groundwork for future expansion into other regions of Africa [5]. Group 3: Future Plans - Foton will continue to focus on localization and industrialization as core strategies, driven by user needs, while enhancing technological innovation and local partnerships [7]. - The company plans to optimize its products and services to create greater value for South African customers and support the high-quality development of the local logistics and transportation industry [7].