商报/每满记者 朱光函 ■编者按 身边经济是围绕我们百姓生活和消费形成的经济形态，具体的点可能是我们身边的一条时尚街，可能是 年轻人追寻的一家首店，可能是中年人绑定的一个社区拼团，可能是老年人慕名的一趟旅行，可能是老 戏迷期盼的一场演出，可能是养老机器人的一次登门体验，也可能是老小区等待已久的一回厨房改 造……它每一次的攒动，似乎都是个体行动，但它乘以万、十万、百万、千万时，汇成的便是宏大民生 和巨量市场。本组系列报道旨在通过我们对身边微经济的观察，寻找身边经济发力点、发现身边经济新 业态、关注身边经济新体验、聚集身边经济新赛道、剖析身边经济拥堵点，推动身边微经济澎湃新活 力。今天是系列报道的第二个篇章。 在杭州拱墅区望湖宾馆后门，每天下午三点半就会排起长队，队列中有附近的居民，也有坐地铁赶来的 消费者，他们彼此之间有着共同的身份——团友（团购群的朋友）。吸引他们来这里的原因无他，东西 卖得实惠又好吃。队列中的市民王海法道出了真相："这里的卤鸭69元一只，红烧蹄髈39元一个，红烧 肉也只要8元一块，而且都是高档酒店厨师烧的，味道好，价格又实惠。"曾经以承办大型会务为主的酒 店餐饮部，如今每天面对的还有拎着环保 ...

Core Viewpoint - The restaurant industry is experiencing a significant transformation, with high-end hotels and mid-range restaurants adapting to market pressures by offering affordable food options, reflecting a shift from "identity economy" to "value economy" [5][11][46]. Group 1: Market Trends - The overall restaurant revenue in China grew by 4.3% in the first half of 2025, but many street-side restaurants faced a 20% decline in monthly revenue [1][21][46]. - High-end hotels are increasingly selling affordable meals, with examples from various cities showcasing a range of low-priced offerings [2][4]. - The mid-range restaurant sector is also adopting similar strategies, with some establishments selling budget-friendly dishes to attract customers [8][12]. Group 2: Consumer Behavior - Consumers are becoming more cautious with their spending, leading to a decline in high-end dining and a preference for cost-effective options [30][55]. - The demand for affordable dining experiences is rising, with a notable increase in the popularity of low-priced tea drinks and local snacks [52][56]. Group 3: Competitive Landscape - The restaurant industry is facing intense competition, with many businesses struggling to maintain profitability amid rising costs and changing consumer preferences [33][72]. - The market is witnessing a structural divide, where high-end dining is under pressure while community-focused and affordable brands are thriving [50][72]. Group 4: Future Outlook - The future of the restaurant industry is expected to see a trend towards smaller, community-oriented businesses that focus on building trust and loyalty among local customers [70]. - There is a growing emphasis on operational efficiency, with successful brands likely to scale up while smaller players may struggle to survive [68][72].