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小老板绝地逆袭!2年狂卖4000万,首曝跨境顶流玩法!
Sou Hu Cai Jing· 2025-09-20 23:27
Core Insights - A strong "employment wave" is emerging in certain manufacturing sectors despite widespread labor shortages faced by many manufacturers [1][2] - The surge in orders is driven by the global consumer market connected through cross-border e-commerce, contrasting sharply with the traditional stagnation in foreign trade [2] Group 1: Employment Demand - Manufacturers are urgently hiring due to increased orders, with some factories needing to expand their workforce significantly, such as a shoe factory in Guangdong requiring over 100 new employees [4] - The kitchenware manufacturer has expanded its factory size to 10,000 square meters and employs over 200 workers, reflecting a similar trend of growth and hiring challenges [6] Group 2: Order Stability and Production Expansion - The uncertainty of traditional foreign trade orders has historically deterred manufacturers from expanding production, but cross-border e-commerce has changed this dynamic by providing stable, predictable orders [8][10] - Platforms like SHEIN utilize a "small batch quick response" model, allowing factories to adjust production based on market feedback, thus reducing inventory risks and increasing production efficiency [10] Group 3: Talent Structure Transformation - The shift towards cross-border e-commerce is not only changing order models but also reshaping the operational capabilities and talent requirements of manufacturing businesses [14] - There is a dual upgrade in talent needs, with traditional roles requiring enhanced skills and new positions emerging that focus on comprehensive operations rather than just manufacturing [16] Group 4: High-Quality Export Engine - The integration of cross-border e-commerce with industrial clusters is becoming a new engine for high-quality exports from China, enabling factories to directly reach global consumers and gather market insights [18][20] - This proactive approach to product development, moving from reactive to predictive, is crucial for upgrading manufacturing capabilities [18] Group 5: Conclusion and Future Outlook - Cross-border e-commerce transcends mere transactions, driving industrial upgrades and individual growth by connecting local industrial clusters with global markets [22] - As the global e-commerce consumption peak approaches, the employment wave and underlying industrial transformation driven by cross-border e-commerce are set to continue across various industrial clusters in China [23]