Financial Data and Key Metrics Changes - Revenue for the second quarter decreased by 9.5%, with e-commerce revenue declining due to a focus on improving marketing contribution margin and changes in search engine results pages negatively impacting direct traffic [13][11] - Gross margin decreased by 120 basis points to 42.1% compared to 43.3% in the prior year, primarily due to lower fixed cost absorption, higher commodity costs, and tariffs [14] - Adjusted EBITDA for the second quarter was $98.1 million, down from $116.3 million in the prior year [15] Business Line Data and Key Metrics Changes - Consumer Floral and Gifts segment revenue declined by 22.7%, Gourmet Foods and Gift Baskets segment by 3.8%, and BloomNet segment by 3.1% [14] - Marketing contribution margin was impacted by the scale of the holiday quarter and a decline in direct traffic, although improvements in ad spend-to-sales ratio were noted [7][11] Market Data and Key Metrics Changes - The company observed a mixed performance across different market segments, with the food business performing better due to its exposure to B2B, while the floral segment faced challenges from inefficient marketing spend [56][14] - The company noted that higher-end household income segments are holding up better, while lower-end segments are experiencing softness [44] Company Strategy and Development Direction - The company is transitioning to a function-based operating structure to improve efficiency, accountability, and collaboration, which includes workforce reductions and leadership realignments [5][6] - A focus on a disciplined marketing approach and the elimination of unprofitable initiatives is intended to sharpen focus on core businesses and improve profitability [9][10] - The company is not pursuing additional pop-up retail locations due to unattractive returns on invested capital, instead opting for a full-year store concept [8] Management's Comments on Operating Environment and Future Outlook - Management acknowledged that while progress is being made, it will not be linear, and they remain focused on executing strategic initiatives and cost reduction efforts [16][10] - The company expects revenue to decline in the low double-digit range for the second half of fiscal 2026, reflecting ongoing challenges in direct traffic and marketing efficiency [16] Other Important Information - The company achieved approximately $15 million in annualized run-rate cost savings for fiscal 2026, with expectations to reach $50 million in total cost savings across fiscal 2026 and 2027 [12] - Valentine's Day is anticipated to be challenging due to its placement on a Saturday, prompting adjustments in marketing strategies [28][31] Q&A Session Summary Question: What drove the decline in the consumer floral and gift segment? - Management indicated that the decline was primarily driven by inefficient marketing spend, particularly in the PMOL segment, which was impacted more than the flowers business [19] Question: Are there any changes in behavior from Passport members? - Management noted that Passport members perform better than non-members, but there is a need to improve the loyalty program's value proposition [20][24] Question: Which segments are expected to perform better in the second half of the year? - Management indicated that the food business is expected to perform better, while the flowers business will be more significant in the second half, with a mixed shift in performance [25][26] Question: What are the trends in commodity prices? - Management reported that while cocoa prices remain high, other commodities like eggs, butter, and sugar are stabilizing and should not be a headwind in the second half of the year [39] Question: What are the capital allocation priorities? - The focus is on stabilizing performance and building capabilities for sustainable growth, with a disciplined approach to capital allocation [46]

1-800-FLOWERS.COM (NasdaqGS:FLWS) Q2 2026 Earnings call January 29, 2026 08:00 AM ET Company ParticipantsAdolfo Villagomez - CEOAndy Milevoj - SVP of Investor RelationsDouglas Lane - Managing DirectorJames Langrock - CFOMichael Kupinski - Director of Research and Managing Director of Media and EntertainmentConference Call ParticipantsAnthony Lebiedzinski - Senior Equity AnalystOperatorGood day, and welcome to the 1-800-FLOWERS.COM Fiscal 2026 Second Quarter Earnings Conference Call. All participants will be ...

Financial Data and Key Metrics Changes - Revenue for the second quarter decreased by 9.5% compared to the prior year, driven by a decline in e-commerce revenue and a strategic shift towards more efficient marketing spending [10][12] - Gross margin decreased by 120 basis points to 42.1%, primarily due to lower fixed cost absorption, higher commodity costs, and tariffs [12] - Adjusted EBITDA for the second quarter was $98.1 million, down from $116.3 million in the prior year [14] Business Line Data and Key Metrics Changes - Consumer Floral and Gifts segment saw a decline of 22.7%, Gourmet Foods and Gift Baskets segment declined by 3.8%, and BloomNet segment declined by 3.1% [12] - The decline in the Consumer Floral segment was attributed to inefficient marketing spend and a strategic focus on improving marketing contribution margin [18][36] Market Data and Key Metrics Changes - The company noted a decline in direct traffic during the holiday period, which was partially offset by stronger performance in B2B and wholesale businesses [4] - The food business, particularly Harry & David, performed better than the floral segment, benefiting from a more disciplined marketing approach and exposure to B2B [36][52] Company Strategy and Development Direction - The company is transitioning to a function-based operating structure to improve efficiency, accountability, and collaboration [5] - A focus on improving marketing contribution margin and reducing unprofitable initiatives is expected to build a more sustainable demand generation model [7][8] - The company plans to redesign its retail approach based on insights gained from pop-up store tests, moving towards a full-year store concept [7][8] Management's Comments on Operating Environment and Future Outlook - Management acknowledged that the holiday season operations were strong, but revenue came in below expectations due to changes in search engine results and a decline in direct traffic [4] - The company expects revenue to decline in the low double-digit range for the second half of fiscal 2026, reflecting ongoing marketing strategy adjustments and tougher comparisons [15] - Management remains optimistic about future growth, citing improvements in marketing efficiency and product discoverability [9][41] Other Important Information - The company achieved approximately $15 million in annualized run-rate cost savings for fiscal 2026, with a target of $50 million in total cost savings across fiscal 2026 and 2027 [11] - The company is focused on stabilizing performance and building capabilities for sustainable growth, with capital allocation prioritized towards operational efficiencies and customer experience improvements [44] Q&A Session Summary Question: What drove the decline in the consumer floral and gift segment? - The decline was primarily driven by inefficient marketing spend, particularly in PMOL, which was impacted more than the flowers business [18] Question: How are Passport members performing compared to non-members? - Passport members continue to perform better than non-members, but feedback indicates the loyalty program's value proposition needs improvement [23] Question: Which segments are expected to perform better in the second half of the year? - The performance is expected to be consistent across segments, with a mixed shift towards the flowers business being more significant in the second half [25] Question: What are the trends in commodity prices? - Cocoa prices remain elevated, while other commodities like eggs, butter, and sugar are stabilizing and should not be a headwind in the back half of the year [37] Question: What are the biggest factors impacting full-year performance? - The focus is on cost savings initiatives and potential upside on the top line, with cost savings being a controllable factor [39] Question: How is the company approaching capital allocation? - The current priority is on stabilizing performance and building capabilities for sustainable growth, with a disciplined approach to capital allocation [44]

Financial Data and Key Metrics Changes - Consolidated fourth quarter revenue declined by 6.7%, with an 8.8% decline in the Consumer Floral and Gifts segment, a 3.6% decline in the Gourmet Foods and Gift Baskets segment, and a 0.6% decline in the BloomNet segment [8] - For the fiscal year, consolidated revenue declined by 8%, including an 8.2% decline in transactions and a 1.1% decline in average order value (AOV) [9] - Fourth quarter gross margin decreased by 290 basis points to 35.5% compared to 38.4% in the prior year [10] - Adjusted EBITDA loss for the fourth quarter was $24.2 million, compared to a loss of $8.8 million in the prior year [11] - Full year adjusted EBITDA was $29.2 million, down from $93.1 million in the prior year [12] Business Line Data and Key Metrics Changes - Consumer Floral and Gifts segment saw an 8.8% revenue decline, primarily due to a 5.6% decrease in transactions [8] - Gourmet Foods and Gift Baskets segment revenue declined by 3.6% [8] - BloomNet segment revenue declined by 0.6% [8] - Multi-branded customers represented 13% of the customer base and 29% of revenues, while Passport members represented 9% of the customer base and 19% of revenues [9] Market Data and Key Metrics Changes - The company had 9.5 million customers at the end of fiscal 2025, with over 900,000 Passport members [9] - 74% of revenue came from existing customers, indicating a decline in customer count in line with revenue decline [9] Company Strategy and Development Direction - The company is focusing on a "celebration strategy" aimed at transforming customer engagement and operational efficiency [6][13] - Strategic priorities include driving cost savings, building a customer-centric organization, expanding reach beyond e-commerce, and enhancing talent and accountability [13][14] - Plans to modernize the customer experience and improve marketing efficiency are central to the strategy [19][20] Management's Comments on Operating Environment and Future Outlook - Management acknowledged that the company did not keep pace with evolving customer expectations and competition, leading to underperformance [5][6] - The focus is on transforming into a data-driven organization with a clear emphasis on customer retention and marketing efficiency [16][17] - Management expressed optimism about future growth opportunities despite current challenges [23] Other Important Information - The company is engaging an external consultant to identify additional efficiency opportunities [12] - The balance sheet showed net debt of $114 million, up from $31 million a year ago, with a cash balance of $47 million [12][13] Q&A Session Summary Question: Regarding ineffective marketing and technology changes - Management indicated that the focus is shifting to variable contribution margin rather than just revenue, and they are expanding marketing strategies beyond bottom-of-the-funnel approaches [28][30] Question: Competitive dynamics in Consumer Floral - Management noted that competition is general rather than due to a specific bad actor, emphasizing the need for agility in reaching customers through various channels [32][33] Question: Commodity prices normalization - Management confirmed that while cocoa prices remain elevated, many other commodity prices are reverting closer to their mean, with tariffs still presenting a headwind [36][37] Question: Sales performance during major holidays - Mother's Day sales were down year-over-year but aligned with expectations, as the focus shifted to variable contribution margin rather than unprofitable sales [41] Question: Timing of strategic initiatives - Management described the current year as pivotal for setting the foundation for future growth, addressing core business issues, and focusing on customer retention strategies [42][47] Question: CapEx spending and physical retail expansion - Management indicated that CapEx is expected to be slightly down this year, with some investment allocated for physical retail locations [49] Question: Update on retail store performance - The Long Island store is performing well, and the company plans to continue experimenting with pop-up stores and potentially permanent locations based on learnings [57][58]