Core Insights - OpenAI has begun offering new chatbot advertisements to dozens of advertisers, marking a significant shift from its previous subscription-based revenue model [1] - The company is currently in a trial phase with a small number of advertisers, each committing less than $1 million, with ads set to launch in early February [1] - OpenAI's advertising pricing model is based on ad impressions rather than clicks, and it is working on developing self-service advertising technology for advertisers [1] - This initiative is part of OpenAI's efforts to generate revenue to cover the high costs of developing its technology, especially as it prepares for a highly anticipated initial public offering (IPO) [1] Financial Implications - The shift to advertising revenue indicates increasing pressure on OpenAI to enhance its income streams, particularly as it invests heavily in data centers [1] - The move to incorporate ads in ChatGPT reflects a strategic pivot to diversify revenue sources beyond subscriptions [1]

OpenAI将于2月推出聊天机器人广告，按广告展示次数收费。 ...