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“腾易新风 融智共赢”!2025 中国汽车经销商高峰论坛百余场分站活动圆满落幕
Jin Rong Jie· 2025-12-19 08:27
近日,由腾易科技主办、腾讯特别支持,以"腾易新风 融智共赢"为主题的2025中国汽车经销商高峰论坛系列分站活动在全国百余座城市相继成功举办。 系列活动共吸引了来自汽车厂商、经销商集团、4S店、行业协会、业内专家等在内的累计数万名嘉宾出席,活动围绕"汽车生态融合创新""AI赋能数字化营 销新实践""汽车行业本地生态联盟""后房地产时代车市消费新趋势"等热点话题进行了分享和探讨,旨在为汽车流通行业稳健高质量发展提供新动能。 2025中国汽车经销商高峰论坛-成都站 2025中国汽车经销商高峰论坛-郑州站 更懂行业:腾易赋能经销商破解供需压力 当前,中国汽车流通行业及广大经销商正面临供给端与需求端的双重压力,行业转型已迈入深水区。中国汽车流通协会副会长 罗磊、秘书长 赵庚晟、副秘 书长 郎学红等行业协会专家,受邀参与活动并发表致辞及主题分享。专家们深入剖析了行业发展现状,就未来趋势阐述专业见解。他们认为,存量市场竞 争格局下,汽车产业价值链正加速重构,产品形态、市场结构与消费需求均呈现深刻变革,汽车经销商亟需重构业务体系,完成从价格营销向价值营销的核 心转型。而腾易科技深度洞悉行业发展趋势,不仅推出多元产品与服务,更 ...
“腾易新风 融智共赢” 2025中国汽车经销商高峰论坛共绘行业新蓝图
Yang Guang Wang· 2025-11-21 03:26
Core Insights - The 2025 China Automotive Dealer Summit, guided by the China Council for the Promotion of International Trade Automotive Industry Committee and hosted by Tengyi Technology, gathered over 1,200 guests to discuss key topics such as industry trends, ecological integration, and AI technology empowerment for high-quality development in the automotive circulation industry [1] Group 1: Industry Challenges and Opportunities - The automotive industry is undergoing profound changes, facing challenges such as intensified competition and the need for growth transformation, as highlighted by Li Jianjun, Assistant to the Special President of the China Council for the Promotion of International Trade Automotive Industry Committee [2] - Li Jianjun proposed three strategies to overcome these challenges: enhancing development confidence, optimizing integration through AI technologies, and transforming from sales to service providers to become lifelong partners for users [2] Group 2: Tengyi Technology's Strategic Developments - Tengyi Technology's CEO, Zhang Xuan, emphasized the company's evolution from a vertical platform to a comprehensive ecological service provider, leveraging Tencent's traffic advantages and professional automotive services [5] - The company aims to continue integrating resources to build a complete ecological loop and deepen collaboration with Tencent to explore new opportunities in the industry [5] Group 3: Ecosystem and User Engagement - Tengyi Technology has established a vast traffic network covering over 1.4 billion users, with over 32,000 deep partnerships with dealers, achieving a monthly transaction rate that ranks first in the industry for 36 brands [8] - The company has developed a powerful content ecosystem, with its evaluation system becoming a leading automotive content brand, and its AI-driven marketing solutions significantly enhancing marketing efficiency [8] Group 4: Future Initiatives and Innovations - Tengyi Technology's Assistant President, Chen Shu, introduced a core empowerment system focused on increasing traffic sources, enhancing efficiency through data and AI, and improving value-added services to boost profitability [10] - The launch of the new AI partner platform "Tengyi Tong" aims to simplify marketing operations for dealers, allowing them to achieve cost reduction and efficiency improvement without needing specialized teams [10] Group 5: Industry Dialogue and Insights - A roundtable forum discussed the changing customer demographics, digital services, and local ecosystem channel construction, highlighting the need for optimizing product combinations and online-offline integration [13] - Economist Fu Peng addressed the imbalance in supply and demand and the aging population's impact on consumption structure, advocating for a focus on optimizing supply-demand balance and encouraging new productive forces [13] Group 6: Commitment to Industry Development - Tengyi Technology is committed to deepening ecological openness and expanding the influence of local ecological alliances, aiming to drive high-quality development in the automotive circulation industry [14]