Core Viewpoint - Haier is reportedly planning to enter the automotive sector with its own brand of vehicles, but the company has denied these claims, stating that the reports are untrue [1] Group 1: Haier's Automotive Strategy - Haier has been actively investing in the automotive industry through its capital arm, Haier Capital, which has invested in several smart connected vehicle service providers and auto parts manufacturers [2] - The company has signed strategic cooperation agreements with major automotive manufacturers such as SAIC Motor and Chery Holding Group, focusing on building an industrial internet big data platform for digital transformation in the automotive sector [2] - Haier aims to leverage its smart home technology to create a new ecosystem of connectivity between homes and vehicles, enhancing consumer experiences [2] Group 2: Technology Giants in the Automotive Industry - Technology companies are increasingly seen as key players in the automotive sector, particularly in software and algorithm development, with significant advancements in machine vision and artificial intelligence [3] - Unlike Baidu and Xiaomi, which are entering the vehicle manufacturing space, Tencent and Huawei have maintained their stance of not producing cars but instead collaborating with automotive companies to provide software and support [3][4] - Tencent has partnered with over 100 automotive companies and major mobility tech firms, offering cloud services and smart cockpit products to enhance vehicle management and user experience [3] - Huawei, while also not manufacturing vehicles, has developed over 30 products related to automotive technology, including systems for intelligent driving and connected vehicles [4]