东年菜产业发展 奏响"三部曲"丨 广货行天下_南 方+_南方plus 随着马年春节临 近，中国家庭一 年中最重要的年 夜饭即将登场。 2026"年菜经 济"再提速，广 在广东，一 场"年菜经济"的 热流正在涌动， 先于1月7日 以"粤沪年菜产 业联盟成立"下 锅炒热，继 以"广东年菜飘 香上海"加料炒 香。广东作为中 国饮食重镇，率 先捕捉到这一趋 势，以创新思维 和系统布局，奏 响了年菜产业发 展的"三部曲" ， 将传统年菜打造 为经济发展的新 引擎。 第一曲 从餐桌佳肴到产 业"头啖汤"—— 概念落地与市场 开拓 年菜产业化的第 一步，是将传统 节日食品概念转 化为标准化、规 模化、品牌化的 现代产业。2023 年10月，广东预 制菜、餐饮业界 组织发起"首届 年菜领军企业座 谈会"，标志着 年菜正式从家庭 厨房走向产业化 发展轨道。这场 座谈会汇集了 160多家食品企 业、餐饮品牌和 行业专家，共同 探讨年菜标准化 生产、品牌建设 和市场拓展路 径，为产业融合 发展奠定了政策 与市场基础。 四个月后，广东 年菜迎来里程碑 式突破。2024年 1月，"广东年菜 首航新西兰"活 动成功举行，首 批标准化生产 ...

Core Insights - The "Deep Hong Kong Fun, Taste of Renmin South" food festival was launched in Shenzhen's Luohu District, showcasing a variety of local and high-end dining options [1][2] - The event featured 30 selected food vendors, ranging from traditional high-end restaurants to street food, aimed at attracting consumers and enhancing the local dining scene [2] Group 1: Event Highlights - The food festival included promotional activities such as distributing consumption vouchers worth thousands and offering free tasting opportunities to stimulate consumer interest [4] - On the first day, the event attracted over 10,000 residents and tourists from Hong Kong, distributing more than 10,000 food discount coupons and achieving sales exceeding 200,000 yuan [4] Group 2: Community Engagement - The festival also featured 11 quality dental clinics from the Renmin South business district, providing free dental check-ups and AI imaging services, emphasizing health care alongside culinary experiences [5] - Over 300 videos related to the event were received, accumulating more than 15,000 likes and over 100,000 views, with participation from local influencers [8] Group 3: Economic Development - Renmin South has been a key commercial area in Shenzhen, benefiting from its proximity to the border and frequent trade, and is actively promoting deep-Hong Kong integration [9] - The establishment of the Renmin South Industrial Community Party Committee aims to enhance business services, attract investment, and develop the commercial area [9][12] - This year, the area has welcomed five new restaurant brands, over 120 commercial brands, and more than ten dental institutions, indicating robust growth in the business ecosystem [12]