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进博会观察|外资重新定义中国市场
经济观察报· 2025-11-08 03:44
Core Viewpoint - Multinational companies are increasingly committed to expanding their investments in China, recognizing the country's stable development environment and vast growth potential amidst global trade challenges [2][5]. Group 1: Investment and Trade Opportunities - The 8th China International Import Expo (CIIE) attracted over 4,108 companies from 155 countries, marking a record high in participation [4]. - Bilateral trade between China and Malaysia is projected to reach $212.04 billion in 2024, reflecting an 11.4% year-on-year increase, with China remaining Malaysia's largest trading partner for 16 consecutive years [3]. - Companies like Cargill have signed over $30 billion in cooperation agreements at previous expos, highlighting the platform's value for securing significant contracts [8]. Group 2: Localization and Market Adaptation - Baker Hughes has invested in a manufacturing facility in Tianjin to produce aerospace-related materials locally, responding to the growing demand in China's aviation sector [11]. - Mitsubishi Electric is shifting its strategy from exporting products to manufacturing in China, aiming to enhance its international competitiveness by leveraging local industry strengths [12]. - Spritzer, a Malaysian beverage company, has adapted its product offerings to include sparkling water, recognizing a gap in the Chinese market for healthier beverage options [13]. Group 3: Industry Growth and Consumer Trends - The aging population and rising income levels in China are driving demand for health-conscious food products, prompting companies to optimize their supply chains and product offerings [14]. - The CIIE serves as a vital platform for companies to connect with local partners and explore innovative solutions tailored to Chinese consumer preferences [17]. - Evonik has expanded its investment in China, with plans to increase production capacity in various locations, aiming for sustainable growth in the Asia-Pacific region [18].