Core Insights - Jiangsu's consumer market achieved a significant milestone in 2025, with total retail sales of social consumer goods reaching 4.64 trillion yuan, marking the first time it led the national consumer market [1] - The new consumption sectors showed robust growth, with 1,809 new stores opened, and online consumption and live e-commerce transactions experiencing double-digit growth [1] - The contribution rate of consumption to economic growth increased to approximately 55%, with service consumption accounting for 46.3% of per capita consumer spending [1] Group 1 - The introduction of policies to promote new consumption, including 15 policies for the "first launch economy," aimed at strengthening market innovation and driving domestic demand [1] - The "old for new" consumption policy significantly boosted retail sales of new energy vehicles and energy-saving appliances, with increases of 21.2% and 39.5% respectively [1] - The Jiangsu provincial government plans to stimulate consumption further in 2026, targeting a 5% growth in total retail sales [2] Group 2 - Initiatives to optimize the "old for new" consumption policy and expand support for equipment updates are underway, alongside over 100 carnival events and 400 supply-demand matchmaking meetings [2] - The "Su New Consumption" brand will be promoted through over 3,000 unique consumption activities, enhancing the linkage between "Su New Consumption" and "Su Super" [2] - The goal is to cultivate over 20 new consumption formats and quality projects, with efforts to introduce 400 new stores and increase the number of time-honored Jiangsu brands by over 50 [2]