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南京暖冬消费季启动,从今年12月持续至明年3月
Nan Jing Ri Bao· 2025-12-18 03:28
我市开展"双十二宁品狂欢",线上线下联动促销,支持重点商圈、商业街区开展店外促销和外摆经 营活动;将开展"元旦迎新消费季",在新街口、百家湖、元通等重点商圈打造具有南京特色的消费场 景,开展"一城一味·百县千味"地标美食推选活动;开展"网上年货节",围绕品质消费、融合消费、南京 优品、苏品苏货、全球好物等开展"南京年货网上购"活动,组织本地老字号、特色农产品、节日礼品等 企业参与线下展销+线上直播销售;开展"春节民俗消费月",组织"秦淮灯会""非遗过大年""博物馆里过大 年"等系列主题活动以及"我是厨神"餐饮促消费活动。 这个冬天,南京坚持政府引导、市场为主,将联动全市各板块、重点商圈、文旅场所及各类经营主 体,精准对接岁末年初消费旺季,发力数字消费创新,深化商文体旅联动,推出370余场促消费活动, 实现"周周有活动、区区有亮点"。 随着元旦、春节临近,节日氛围日渐浓厚,消费者的购物热情持续升温。记者从12月16日举办的 2025南京暖冬消费季暨扩消费"双试点"启动仪式上获悉,南京将以"国际化消费环境建设"及"消费新业态 新模式新场景"两项国家级试点建设为契机,从今年12月至明年3月,推出370余场促消费活动 ...
第三届长三角电商交易会收官 汇集超10万潮品好物
Yang Zi Wan Bao Wang· 2025-12-10 14:58
Group 1 - The third Yangtze River Delta E-commerce Trade Fair successfully concluded in Suzhou, featuring an exhibition area of 15,000 square meters and over 500 standard booths, attracting nearly 1,000 merchants and showcasing over 100,000 trendy products [1] - The event highlighted traditional crafts and local delicacies, such as iron pots from Wuxi and unique foods from Nanjing and Suzhou, emphasizing the cultural richness of Jiangsu [1] - The Jiangsu Provincial Department of Commerce organized key industrial zones to participate, facilitating effective supply-demand matching through various meetings, enhancing collaboration among government, platforms, and enterprises [1] Group 2 - The trade fair served as a "policy highland" and "resource blue ocean," focusing on promoting Jiangsu's quality products through specialized sessions with major platforms like 1688 and Suning, providing professional guidance on platform rules and resource access [2] - The "Su Products, Su Goods" initiative aimed to streamline the transition from manufacturing to branding, achieving multiple outcomes such as brand exposure, channel expansion, and order conversion [2] Group 3 - The "Silk Road Cloud Products" e-commerce month event targeted enhancing Jiangsu enterprises' international operations, featuring insights from platforms like Shopee and SHEIN, and promoting deep connections between Jiangsu's industries and overseas e-commerce platforms [3] - The event opened new international market opportunities for Jiangsu products, addressing the demand for diverse channels and a more determined approach to "going global" [3] - The trade fair also emphasized a "show + live broadcast" immersive experience, with nearly 100 live streaming rooms, effectively converting online traffic into sales [3]
苏新消费·暖冬购物季”正式启动 苏宁易购这波精彩 很给“利
Jiang Nan Shi Bao· 2025-12-08 02:16
金融补:联合建行开展专项补贴活动,购物满200元随机至高立减30元,免去消费者的后顾之忧,大胆"剁手",体验苏品魅力。 活动期间,苏宁易购推出"苏品苏货超级补"专项活动,具体包括: 超值补:超级爆款一口价,家电在原价基础上补贴15%—20%,食品百货至高补贴30%,减轻消费者负担,助力苏品苏货走进千家 万户。 满立减:家电、家居、酒水等商品在原有活动基础上,再享立减福利,降低消费门槛,激发深层次的消费需求。 12月5日,2025"苏新消费.暖冬购物季"正式启幕,本次购物季将持续至2026年3月。重点围绕十三地市"苏品苏货",结合"双 12"、"冬至"、"元旦"、"春节"、"元宵节"等重大节庆假期,全面开展各领域促消费活动,平台、企业、商家携手助力,持续释放 消费活力。 苏宁易购作为从江苏发展起步、业务覆盖全国的零售服务平台,将推出千万补贴,集合百大品牌、百余款新品首发,助力苏品苏 货"出圈",让消费者实现"苏品苏货"品质购、省心购。 针对江苏消费者,苏宁易购联合科沃斯(603486)、添可、莱克、小天鹅等众多江苏品牌,在购物节期间推出多款新品,满足消 费者家电品质迭代更新需求。同时,针对有旧家电换新需求消费者 ...
2025“苏新消费·暖冬购物季”启幕 “苏品苏货”现场引发“下单潮”
Xin Hua Ri Bao· 2025-12-05 23:44
12月5日,2025"苏新消费·暖冬购物季"暨双12购物嘉年华在苏州国际博览中心启幕。副省长赵岩出 席活动并考察展会。这场由省商务厅、苏州市政府主办,苏州市商务局、新华报业传媒集团承办的冬日 消费盛宴,联动全省13个设区市同步"上新",300多家企业带着"压箱好货"参展,未来4个月超4亿元消 费券、1800余场特色活动将持续触达消费者。 更热闹的是"苏品苏货"供需对接会,100多家采购商现场下单火爆:上平台、上商超、上连锁,刷 新"江苏好物"标识度。京东、淘天、中石化、天虹等企业当场签下合作,将通过直播带货、场景定制等 新零售模式,把"苏品苏货"送进全国千家万户…… 消费"热力地图"全域点亮 政策礼包"加持",为这场消费盛宴注入强劲动能。启动仪式上,省商务厅副厅长吴海云发布十大惠 民活动,把"暖意"精准注入消费全链条:全省汽车焕新补贴最高提至1万元;第二期"加油江苏"有奖发 票活动接续上线,消费者加油满200元能抽万元大奖;跟着1069项文旅活动和1480项惠民措施,把"水韵 江苏"的冬日美景逛个遍;"苏彩焕新"从线上延展至线下,家电行业捧出亿元让利的优惠力度。 传统工艺也在创新中焕发新生。绣娘丝绸连续三届亮 ...
第三届长三角电商交易会在苏州开幕 线上线下联动近1000家商户
Yang Zi Wan Bao Wang· 2025-12-05 14:16
扬子晚报网12月5日讯(记者徐兢)12月5日,第三届长三角电商交易会在苏州国际博览中心开幕。本届交易会以"联众、破局、增长"为主题,聚焦平台融 合、产业联动与数字化转型,集中展现长三角区域电商生态的创新活力。 本届交易会展会规模达1.5万平方米,设置展位超500个,吸引线上线下(300959)近1000家企业商户参展,涵盖食品、家居、美妆、纺织等主流品类。展 会现场推出近100组专业展播团队进行现场直播,线上分会场潮品节也同步启动,汇集超10万款优选商品。 交易会期间将举办多场主题活动,涉及AI电商、跨境合作、平台政策等热点议题。来自1688、抖音、苏宁易购、SHEIN等平台代表及行业专家,围绕数字 化转型、出海战略、消费新趋势等进行深入交流。马来西亚等"一带一路"共建国家的电商平台也参与对接,助力企业拓展国际市场。 聚力打造"苏品苏货"及供应链核心展区 "苏品苏货"吸引近300家江苏本地优质企业参展 该交易会聚力打造"苏品苏货"及供应链核心展区,吸引近300家江苏本地优质企业参展,数十家海内外头部平台全程驻场对接。江苏省内常熟女装、南通 家纺、连云港食品等特色产业带组团参展,展现区域协同发展优势;创新"展览 ...
2025电商公共服务全省行走进江都 “苏品苏货”扬州专场启动
Sou Hu Cai Jing· 2025-11-25 05:39
Core Insights - The event "2025 E-commerce Public Service Provincial Tour" was held in Yangzhou, focusing on the theme "Gathering Strength to Win Together" and aimed at discussing the development of e-commerce in the region [1][3] - The event showcased over 24 exhibition areas featuring local products, highlighting the charm of "Yangzhou Craft" and "Yangzhou Flavor," attracting significant public interest [3] Group 1: Event Overview - The event was organized by the Provincial Department of Commerce, with support from the Municipal Bureau of Commerce, local government, and the Provincial E-commerce Association [3] - Representatives from over 100 local health industry e-commerce companies and well-known e-commerce platforms participated, sharing practical experiences and discussing collaboration opportunities [3] Group 2: E-commerce Development in Jiangdu - Jiangdu has been recognized as a provincial-level rural e-commerce demonstration zone, actively seizing opportunities in the digital economy [6] - The region has cultivated over 100 local live-streaming teams, achieving an e-commerce transaction volume of 44.12 billion yuan in 2024, with online retail surpassing 7 billion yuan [6] - The "Internet + Order Agriculture" model has significantly boosted agricultural product online retail sales to nearly 1.8 billion yuan [6] Group 3: Future Plans and Strategies - Jiangdu aims to enhance policy support, resource integration, and service guarantees to adapt to the rapidly evolving e-commerce landscape [7] - The region plans to leverage its transportation advantages and incubator bases to strengthen project cultivation and production-sales connections, promoting deep integration of industry and e-commerce [7]
购在中国—江苏站暨2025“苏新消费·金秋惠购”主题系列活动启动
Xin Hua Ri Bao· 2025-09-20 23:44
Group 1 - The "2025 Su New Consumption · Golden Autumn Purchase" event was launched in Nantong, featuring 320 exhibition booths and lasting for three days, showcasing various consumer products and cultural displays [1] - The Jiangsu Provincial Department of Commerce announced six major consumer benefit measures, including a subsidy of up to 8,000 yuan for new car purchases starting from September 5 [1] - The "Fuel Jiangsu" lottery campaign will begin on September 21, offering prizes for consumers who fill up their tanks and submit qualifying invoices, along with a 30 yuan "fuel gift package" [1] Group 2 - Financial institutions will collaborate to implement consumer-friendly policies, with over 1,500 events planned across the province, distributing more than 440 million yuan in consumption vouchers and 100 million yuan in digital RMB red envelopes [2] - The "Golden Autumn Purchase" event will run until November, with 13 cities in Jiangsu hosting unique promotional activities, contributing to a wave of consumer enthusiasm and market recovery [2]