Core Insights - Sichuan's Zigong City, specifically Rong County, is promoting its regional brand "Rongzhou Pottery" by leveraging rich clay resources and traditional pottery-making techniques to transition the traditional pottery industry towards cultural empowerment and intelligent upgrades [1][2] Group 1: Industry Development - Rong County has a rich supply of clay, producing pottery that is non-porous, breathable, and durable. The local pottery-making technique has been recognized as a representative project of Sichuan's intangible cultural heritage [1] - The local government has established a development plan for the ceramic industry, focusing on three main categories: industrial ceramics, daily-use ceramics, and cultural creative ceramics [1] Group 2: Innovation and Collaboration - To accelerate industrial transformation, Rong County has built a creative park for pottery that integrates research and development, education, sales, and experience, attracting young creators and art teams [1] - Collaborations with prestigious universities such as Tsinghua University and Jingdezhen Ceramic University have been initiated to provide internship and employment platforms for students [1][2] Group 3: Technological Advancements - The use of industrial robots in Rong County's Double Dragon Ceramics workshop has significantly improved efficiency in processes like clay transfer and glazing [2] - The county is exploring paths for the ceramic industry that include large-scale production of civilian ceramics, industrialization of industrial ceramics, and the refinement of cultural creative ceramics through technological innovation [2] Group 4: Cultural Promotion - Brand activities have become important for showcasing Rong County externally, with events like the 2023 China Ceramic Tile and Tile Industry Development Forum and the first "Rongzhou Pottery: Walking the World" Biennale attracting numerous upstream and downstream enterprises for exchange and learning [2]