虚拟会展

Search documents
今年北京会展活动场次和规模双增长,委员建议:探索发展虚拟会展
Xin Jing Bao· 2025-08-27 14:00
Group 1 - The core viewpoint of the article highlights the active growth of Beijing's exhibition market, with an increase in both the number and scale of events this year [1][4] - The Beijing exhibition venues are transitioning from a state of shortage to a balanced supply and demand, with 11 professional exhibition venues over 10,000 square meters expected to be operational by 2025 [2][4] - The total number of planned events in 2025 across these venues is over 380, with 12 events exceeding 100,000 square meters, indicating a significant increase compared to the previous year [4] Group 2 - The city is actively promoting new sectors, such as the "Guzi Economy," with nearly 30 planned exhibitions in emerging fields like animation and trendy toys [4] - The integration of AI technologies and services is being encouraged to enhance operational efficiency in exhibition venues [4][6] - There is a suggestion to explore the development of virtual exhibitions, which could provide unique advantages over physical events, such as cost reduction and increased engagement [5][6] Group 3 - The proposal includes leveraging cultural heritage and design innovation to create internationally influential cultural and artistic exhibitions, enhancing Beijing's global image [7] - The strategy involves transforming venue operations from space production to content production, promoting the integration of various industries such as sports events and night economy with exhibitions [7]