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今年布局曝光!券商多维度“掘金”两融市场
券商中国· 2025-09-04 08:03
Core Viewpoint - The article highlights the significant growth in margin financing and securities lending (two-in-one) interest income for brokerage firms in the first half of the year, driven by an active A-share market and intensified competition among brokerages [2][4]. Group 1: Market Overview - The A-share market has seen increased trading activity, leading to a rise in the two-in-one market, which has become a key battleground for brokerages in 2023 [2]. - Over 95% of listed brokerages reported a year-on-year increase in two-in-one interest income, with notable growth among smaller firms [3]. Group 2: Revenue Performance - Three leading brokerages generated over 3 billion yuan in two-in-one interest income in the first half of the year: Guotai Junan (3.827 billion yuan), CITIC Securities (3.686 billion yuan, up 7.04%), and Huatai Securities (3.509 billion yuan, up 1.49%) [4]. - Several other brokerages, such as Galaxy Securities (2.747 billion yuan) and China Merchants Securities (2.338 billion yuan), also reported significant income, with 42 listed brokerages showing only one firm, Changcheng Securities, experiencing a slight decline of 1.85% [4][5]. Group 3: Client Acquisition Strategies - Brokerages are focusing on expanding their two-in-one client base and market share through various strategies, including optimizing mechanisms and differentiated marketing [6]. - Guotai Junan reported a net increase of 26,400 two-in-one clients, a 61% year-on-year growth, while CITIC Jiantou noted a 4.54% increase in account numbers [6][7]. Group 4: Competitive Landscape - The competition among brokerages has intensified, with some firms engaging in a price war that has driven interest rates down to near breakeven points [7]. - To counteract this "internal competition," brokerages are implementing targeted client acquisition and tiered pricing strategies [7]. Group 5: Service and Operational Enhancements - Brokerages are enhancing their service and operational capabilities through system upgrades, product innovation, and risk management improvements [8]. - For instance, Dongfang Securities has upgraded its trading system, while Guohai Securities launched an intelligent investment advisory tool for two-in-one products [8].