Core Viewpoint - The company aims to establish itself as a leading provider of smart mobility solutions by leveraging core technologies, intelligent manufacturing, and capital empowerment to enhance its competitiveness in the global automotive electronics market [1][6]. Group 1: Company Overview - Founded in 2003, the company specializes in the research, design, production, and sales of automotive instruments, including electronic combination instruments and full LCD combination instruments [2]. - The company has established long-term partnerships with major automotive manufacturers, including Hyundai and BYD, becoming a core supplier for various domestic and international automotive OEMs [2][3]. Group 2: Technological Advancements - The company emphasizes the importance of core technology in the automotive electronics industry, with a focus on continuous R&D as a key driver of growth [2][3]. - It has developed proprietary technologies such as composite screen technology and low-temperature optical bonding technology, which have successfully broken foreign technology monopolies [2][3]. Group 3: Capital Empowerment and Global Expansion - The company plans to go public in April 2025, aiming to raise 3.74 billion yuan to support its R&D and global expansion efforts [4]. - Significant orders have been secured, including a central display project for a well-known international automaker, with production expected to start in 2027 [4][5]. Group 4: Strategic Transformation - The company is transitioning from an automotive instrument supplier to a smart mobility solution provider, focusing on AR interaction, scenario-based smart cockpits, and vehicle-road collaboration ecosystems [6]. - It is actively developing new products in the full LCD instrument sector, including 3D and OLED instruments, with the first 2.5K ultra-thin full LCD instrument nearing mass production [6]. Group 5: Local Impact and Responsibility - The company has created nearly 5,000 jobs and collaborates with local educational institutions to train thousands of technical talents, contributing to the industrial cluster in its hometown [6]. - The company aims to enhance its identity on both national and international stages, aspiring to make "Chinese manufacturing" shine globally through continuous innovation and global expansion [7].

撰文 / 郑 浩 钧 设计 / 师 超 当大语言模型带来了更优秀的语音交互后，车载显示系统也走到了变革的时间点。 在刚刚结束的CES 2025上，京东方、TCL华星、天马等显示技术厂商都展出了其在汽车显示领域的最新成果，最大的亮点是各类HUD产品。 其中，京东方展出的智能座舱中采用44.8英寸PHUD（全景抬头显示）贯穿式大屏，可实现9k分辨率、7000nits峰值亮度。 TCL华星展出的11.98英寸P-HUD抬头显示屏用3块LCD投影显示取代传统仪表盘，出屏亮度达11,000nits，单屏功耗仅15W；其3D AR-HUD PGU采用5.5 英寸LCD显示屏，能够实现裸眼3D效果，产品总成体积仅不到12L。 天马微电子自主研发的IRIS HUD，可将成像投影至车辆风挡底部边缘，拥有从A柱到A柱的超宽画幅显示能力；现代摩比斯也首次公开展示与蔡司合作 的全息宽幅挡风玻璃显示器。 在HUD之外，上述厂商还在CES 2025上拿出了新一代车载折叠屏、滑卷屏、超宽屏等产品。 在柔性OLED领域，京东方展出了当前最大的拼接滑卷车载显示屏，能够灵活地在31.6英寸至17.6英寸之间切换。同时，京东方还全球首发了集电动折 ...