谷物类轻食
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2025年中国轻食行业发展现状、竞争格局及趋势预测
Sou Hu Cai Jing· 2025-11-11 07:37
Group 1 - The core viewpoint of the articles highlights the rapid growth and increasing consumer interest in the light food industry in China, with the market size projected to exceed 1.76 trillion RMB in 2024, up from over 1.6 trillion RMB in 2023 [1][14][15] - The grain-based light food market is also expanding, with a projected market size of 18.9 billion RMB in 2024, reflecting an 8% year-on-year growth and a CAGR of 7% from 2022 to 2024 [1][14] - The number of new light food-related enterprises peaked at 4,905 in 2021, indicating a strong market potential, but has since entered a rational development phase with 3,738 new establishments expected in 2024 [1][16][17] Group 2 - The light food market is becoming increasingly competitive, with new brands emerging that offer diverse product options and innovative marketing strategies, raising consumer expectations for quality, nutrition, and health [2][19] - Leading companies in the Chinese light food industry include Jiangsu Shalalala, Shanghai Huacong, Chongqing Yumanwei, Nanjing Chaonenglu, and Wuhan Wugu Light Food, each targeting specific consumer demographics [2][21] - The industry is supported by various research methodologies, including SCP models, SWOT analysis, and PEST analysis, to assess market conditions, competitive landscape, and potential risks [2][26] Group 3 - The light food concept originated in 17th century Europe and emphasizes low-sugar, low-fat, and high-fiber foods aimed at maintaining health and preventing diseases [6][7] - The industry has evolved through several phases: introduction (2013-2014), capital investment (2015-2017), rational return (2018-2019), and increased health awareness (2020-present) [7] - Government policies since 2016, such as the "Healthy China 2030" initiative, have promoted healthy eating and supported the development of the light food sector [11][13]
【行业前瞻】2025-2030年中国轻食行业市场发展现状分析
Sou Hu Cai Jing· 2025-10-30 03:05
Group 1 - The number of light food-related restaurants in China reached a record high of 4,905 in 2021, followed by a rational development phase with 3,738 establishments projected for 2024 [1] - The top five brands in the Chinese light food industry by store count as of August 2025 are Jinshi Fitness Nutrition Meal, Shaye Light Food, Manwei Light Food, Chaoneng Deer Battle Team, and Shiye SAYYEAH Creative Light Food [4] - The market size of the grain-based light food sector in China is expected to reach approximately 19 billion yuan in 2024, reflecting an 8% year-on-year growth and a CAGR of 7% from 2022 to 2024 [5] Group 2 - By 2030, the market size for grain-based light food in China is projected to be around 32.5 billion yuan, supported by government policies promoting functional agriculture and health foods, including subsidies of up to 15% for related enterprises in provinces like Shandong [7]