Core Insights - The 138th China Import and Export Fair (Canton Fair) concluded its second phase on October 27, attracting nearly 240,000 overseas buyers from 223 countries and regions, marking a 6.8% increase compared to the previous session [1] - The exhibition area for this phase reached 515,000 square meters, featuring nearly 25,000 booths focused on the theme of "Quality Home," covering categories such as household goods, gifts, decorations, building materials, and furniture [1] - Over 10,000 participating companies were present, with more than 2,900 recognized as high-tech enterprises, specialized "little giants," or green manufacturing centers, representing a growth of over 10% from the last session [1] Industry Developments - The second phase of the fair emphasized innovation and sustainability, redefining the boundaries of quality living [2] - Notable products included smart home items like electric adjustable beds with health monitoring systems, integrating health management into daily life [2] - The fair also showcased groundbreaking green materials, such as a negative carbon fragrance technology using shea butter wax, which has a carbon footprint only 7.9% of that of traditional candles, achieving "carbon reduction upon use" [2]

Core Insights - The 138th Canton Fair's second phase focuses on "Quality Home" with a total exhibition area of 515,000 square meters and nearly 25,000 booths, creating a one-stop home procurement platform that integrates innovative design and green low-carbon concepts [1] Group 1: Global Supply Chain and Industry Trends - The second phase covers categories such as household goods, gifts and decorations, building materials, and furniture, establishing an efficient platform for global procurement, leading the industry with its scale and supply chain integration capabilities [2] - The fair attracts major global retail procurement teams, including Target, Carrefour, and AEON, solidifying its position as a must-attend event for the global home industry [2] Group 2: Participation of Leading Enterprises - Over 10,000 participating companies are present, with more than 2,900 recognized as national high-tech enterprises, specialized "little giants," and green manufacturing centers, marking a growth of over 10% compared to the previous session [3] - Leading enterprises are showcasing their innovations, driving industry transformation and enhancing the green and innovative aspects of the sector [3] Group 3: Innovation and Green Initiatives - The products at this phase redefine quality living through dual drivers of innovation and sustainability, featuring smart home products that integrate health management into daily life [4] - Green materials are highlighted, such as PHA fully biodegradable straws with over 90% degradation rate and a negative carbon footprint technology for candles, achieving significant carbon reduction [4] - Aesthetic functionality is showcased through unique designs, such as the flowing shape of glass vases and high-transparency dome designs for unobstructed views [4]