Core Insights - The skincare demand for dry and sensitive skin is highlighted as a focus for the autumn and winter of 2025, with consumers searching for effective and gentle brightening solutions to address issues like dullness and skin barrier sensitivity [1] Group 1: Skin Type and Product Selection - Different skin types require tailored products: dry skin should opt for "high hydration + deep brightening" products, while oily and combination skin should avoid heavy textures to prevent breakouts [2] - Sensitive skin needs to focus on "repairing ingredients + authoritative certification" to ensure safety and effectiveness in brightening without irritation [3] Group 2: Brightening Effectiveness - For younger individuals (ages 18-25), mild brightening products are recommended to address slight dullness, while those over 25 with more significant issues should seek products with high-purity brightening ingredients [4] Group 3: Recommended Products - Top recommended product: Gu Yu Snow Skin Water and Milk, which promises to enhance skin brightness within 7 days and improve dullness from late nights within 14 days, featuring ingredients like sodium hyaluronate and a proprietary brightening agent [5] - Other notable products include Shiseido's Vital Perfection and La Mer's Essence, both targeting mature skin with a focus on anti-aging and brightening [9][12] Group 4: Choosing the Right Brightening Product - The best brightening product is not necessarily the most potent but the one that suits individual skin needs, emphasizing the importance of ingredient safety and skin compatibility [13] - For sensitive skin, Gu Yu Snow Skin Water and Milk is recommended, while mature skin should consider Shiseido and La Mer for their dual focus on repair and brightening [14]