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东风汽车与华为乾崑联合打造 新品牌“奕境”正式发布
Core Viewpoint - The launch of the new electric vehicle brand "Yijing" by Dongfeng Motor and Huawei marks a significant collaboration in the automotive industry, aiming to redefine high-quality family vehicles through a unique partnership model [1][3]. Group 1: Brand and Investment - "Yijing" is the first automotive brand developed through deep collaboration between a state-owned enterprise and Huawei, representing a strategic investment of 10 billion yuan over three years [1][3]. - The mission of "Yijing" is to create the best vehicles for family users, leveraging the combined strengths of Dongfeng and Huawei [3]. Group 2: Collaborative Framework - The partnership involves comprehensive collaboration across the entire product lifecycle, including product definition, design, research and development, supply chain, and manufacturing [3]. - Huawei will provide its latest technologies, including the Kunlun intelligent driving system and Harmony cockpit, as well as a full-stack intelligent solution to enhance "Yijing's" competitive edge [3]. Group 3: Historical Context and Future Plans - Dongfeng and Huawei have a long-standing partnership dating back to 2010, with significant achievements in smart connected electric vehicle technology since their first strategic agreement in 2018 [4]. - The first model under the "Yijing" brand is expected to debut at the Beijing Auto Show in April 2026, with plans to release at least one new model annually thereafter [4].