Core Viewpoint - Luyi Technology (Tianjin) Co., Ltd.'s product "Qingyun Shao" has been awarded the title of "Top Ten Classic Mooncakes in China 2025" by the China Baking Industry Association, highlighting its recognition in the baking industry [1][3]. Industry Summary - The Chinese mooncake market is expected to exceed 33.28 billion yuan in 2025, driven by consumption upgrades, channel innovations, and product innovations [5]. - Key trends influencing the market include: - Health transformation with a 25% annual increase in demand for low-sugar/no-sugar products [5]. - Miniature mooncakes now account for 41% of the market [5]. - Daily consumption trends, integrating Western pastry techniques to break seasonal limitations of mooncakes [5]. Company Summary - "Qingyun Shao" stands out by breaking traditional category norms with its "New National Style Qingyun Shao": - Innovative craftsmanship that overcomes the traditional dry texture of egg yolk pastries with a unique "cloud soft technique" [7]. - Flavor innovation that incorporates various contemporary flavors and popular elements [7]. - Expansion into daily tea snack scenarios, aligning with the trend of daily consumption [7]. - The award not only recognizes the product's quality but also affirms its role in promoting Chinese baking culture [9].