新国风

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大屏端动漫观看时长上涨超七成 国漫成国庆合家欢“新纽带”
Zheng Quan Ri Bao Wang· 2025-10-08 11:39
演出市场"一票难求"景象频现。根据报告,10月1日至6日国内演出项目总数已超3100个,近1.5万场 次,同比去年上涨约4.4%。总观演人次达194万,同比增长39.5%。体育赛事、音乐节、演唱会成为增 长最快的三大品类,观演人次同比增长分别为264%、66.6%和39.7%。其中,2025年WTT中国大满贯入 场观众近9万人次,第十一届太湖湾音乐节入场观众近14万人次。此外,越来越多的年轻人倾向于小众 演出。报告显示,以话剧和脱口秀为代表的剧场类演出票房同比增长16.8%,Livehouse演出票房同比增 长16%以上。 本报讯(记者李豪悦)10月8日,虎鲸文娱发布的《2025国庆假期文娱消费报告》显示,线下演出日趋"下 沉化""小众化",三四五线城市演出总场次同比增长34.1%,脱口秀、Livehouse等小众演出受到更多年 轻人青睐;线上方面,大屏端观看时长同比上涨23%,其中动漫观看时长同比激增76%,成为国庆合家 欢"新纽带"。 线下市场:线下演出观演人次同比增长近四成 假期的线上文娱消费则呈现大屏化、沉浸式趋势。报告显示,国庆期间优酷观看时长增长主要来自大屏 端,环比节前一周上涨23%。动漫、电影 ...
易食之道“轻云烧”荣膺2025全国烘焙十佳经典月饼 | 以“新国风”品类破局
Zhong Guo Shi Pin Wang· 2025-09-01 09:15
Core Viewpoint - Luyi Technology (Tianjin) Co., Ltd.'s product "Qingyun Shao" has been awarded the title of "Top Ten Classic Mooncakes in China 2025" by the China Baking Industry Association, highlighting its recognition in the baking industry [1][3]. Industry Summary - The Chinese mooncake market is expected to exceed 33.28 billion yuan in 2025, driven by consumption upgrades, channel innovations, and product innovations [5]. - Key trends influencing the market include: - Health transformation with a 25% annual increase in demand for low-sugar/no-sugar products [5]. - Miniature mooncakes now account for 41% of the market [5]. - Daily consumption trends, integrating Western pastry techniques to break seasonal limitations of mooncakes [5]. Company Summary - "Qingyun Shao" stands out by breaking traditional category norms with its "New National Style Qingyun Shao": - Innovative craftsmanship that overcomes the traditional dry texture of egg yolk pastries with a unique "cloud soft technique" [7]. - Flavor innovation that incorporates various contemporary flavors and popular elements [7]. - Expansion into daily tea snack scenarios, aligning with the trend of daily consumption [7]. - The award not only recognizes the product's quality but also affirms its role in promoting Chinese baking culture [9].
《浪浪山小妖怪》刷新纪录,二维动画逆袭成票房黑马
Qi Lu Wan Bao Wang· 2025-08-12 13:29
Group 1 - The animated film "The Little Monster of Langlang Mountain" has surpassed 574 million yuan in box office revenue, becoming the highest-grossing domestic 2D animated film in Chinese history, surpassing "Big Fish & Begonia" [2] - Since its release on August 2, the film has received positive reviews, achieving a single-day box office of over 100 million yuan on August 9 and becoming the box office champion for that day, marking it as a dark horse of the summer season [4] - The film's first-day box office exceeded 35 million yuan, and it accumulated 133 million yuan over its opening weekend, demonstrating a rare phenomenon of box office growth in a competitive summer market [4] Group 2 - "The Little Monster of Langlang Mountain" is a derivative film of "Chinese Folktales," continuing the narrative of the short film "The Summer of Little Monsters," and it explores classic Journey to the West mythology from the perspective of ordinary monsters [6] - The film effectively reaches multiple age demographics, appealing to children with its cute monsters, engaging teenagers with its adventurous storyline, and resonating with working adults through its workplace metaphors, being described as a "fairy tale for adults" [6] - The film employs "ink wash + 3D rendering" technology, enhancing visual appeal while maintaining a hand-drawn quality, showcasing that 2D animation can be modern and distinctive with a "new national style" label [8] Group 3 - The total box office forecast for "The Little Monster of Langlang Mountain" has increased from an initial estimate of over 400 million yuan to over 1.5 billion yuan, indicating significant market potential despite being smaller in scale compared to "Nezha 2," which grossed over 15 billion yuan [8]