Group 1 - The core issue revolves around the trademark controversy regarding "Duoban" and "Duoyiban" products, leading to the company's decision to rename these products and cease production of the original packaging within the month [1] - The company emphasized its commitment to consumer feedback and its principle of prioritizing consumer interests, resulting in the renaming of "Duoban" to "Mianbing 120g" and "Duoyiban" to "Mianbing 110g" [1] - The public response to the company's decision has been overwhelmingly positive, indicating strong consumer support for the brand's actions [1] Group 2 - The trademark issues are not isolated, as similar situations have been reported in the industry, with competitors like Kang Shifu and Jinmailang facing trademark registration challenges [4] - Recent product launches by the company, such as spicy noodle snacks and a cilantro-flavored noodle, have gained significant popularity, particularly among younger consumers, highlighting the brand's ability to tap into current trends [4] - The industry faces a common challenge of balancing consumer engagement with the need for careful brand management, as domestic products attract attention while also facing scrutiny from consumers [4]