近日，张家港农商银行与张家港市民政局联合召开银发经济推进会，围绕产品创新、服务升级、资金监 管等核心议题展开讨论，明确以"政银联动+专业赋能"模式，为港城老年群体打造全维度养老服务生 态。 会上，张家港市民政局相关负责人提出，一是联合成立专项协调班子，双方相关负责人牵头，抽调业务 骨干组成工作专班，建立定期会商、任务分解、进度督办机制，统筹推进产品研发、服务落地、专区建 设等工作，确保资源高效分配、问题快速解决；二是引入专业第三方机构，借助其在养老产业研究、金 融服务设计等领域的专业优势，为合作提供数据支撑与方案优化建议，提升养老服务与金融产品的科学 性、适配性；三是开展专项金融服务调研，聚焦港城老年人风险偏好、养老产业金融需求等，通过问 卷、访谈等形式摸清需求，为后续定制化金融产品研发、服务模式创新提供精准依据。 张家港农商银行表示，将全面响应民政局工作部署，配合做好班子组建与调研工作，立足金融服务本 源，将适老理念融入网点运营与产品设计，打造"金融+养老"融合服务新场景，让老年人享受到更便 捷、更安心的金融服务。 会上，双方就未来具体合作进行深入探讨，合力推动张家港养老服务战略计划，为港城银发经济发展设 ...

Core Insights - The article emphasizes the need for a more inclusive and responsive elderly financial system in Jiangsu Province, addressing the low coverage, penetration, and satisfaction rates in elderly financial services [1] Group 1: Elderly Financial Needs - The elderly population exhibits a lack of financial knowledge, primarily engaging in bank savings while being wary of complex financial products, preferring to keep money in hand for security [2] - There is a strong awareness among the elderly regarding fraud, leading many to reject complicated financial products due to perceived risks [2] Group 2: Industry Insights - Local nursing home directors highlighted the positive impact of government healthcare policies, which alleviate financial concerns related to medical expenses, and the provision of subsidies that enhance the elderly's financial security [3] - Caregivers reported effective anti-fraud education initiatives, which have improved the elderly's ability to identify scams and seek help when encountering suspicious situations [3] Group 3: Future Directions - The team plans to develop flexible and secure "age-friendly" financial products based on their findings, aiming to create a comprehensive index that measures service availability, product suitability, and risk prevention for elderly financial services [4] - The initiative reflects a commitment to bridging the gap between financial services and the elderly population, emphasizing the importance of empathy and understanding in product design [4]