仙饼嫂将蒙餐文化体验融入运营场景，通过食材溯源体系、非遗技艺展演等举措，构建"美食+文化"的 独特消费场景，目前已在呼和浩特、上海等核心城市布局8家门店，形成区域辐射效应。 根据招股计划，本次IPO募资将主要用于三大方向：一是加速国内门店扩张，重点推进海南、深圳等新 市场布局，完善全国供应链网络；二是强化非遗美食研发与数字化升级，深化与江南大学等科研机构的 合作；三是建立并购储备资金，上市后将以并购整合为核心战略，拓展产业链上下游资源。 本报讯(记者矫月)近日，内蒙古仙饼嫂餐饮管理服务有限公司(以下简称"仙饼嫂")正式宣布，在美国纳 斯达克证券交易所启动IPO上市计划，计划以每股4.00美元的发行价发行250万股普通股，募资总额1000 万美元。 业内人士分析，如果该公司此次成功上市，将使仙饼嫂成为国内首家登陆纳斯达克的蒙餐非遗企业，标 志着中国少数民族饮食文化正式迈向国际资本市场。 仙饼嫂总部位于呼和浩特，是一家以通辽牛肉馅饼为核心产品，融汇蒙餐文化与非遗技艺的餐饮管理集 团。其核心产品通辽牛肉馅饼承载着蒙古族800年饮食文化传承，成为内蒙古餐饮标志性IP。品牌坚 持"新鲜现做拒绝预制"理念，在传统工艺基础 ...

Group 1 - The event "Inner Mongolia Renle Purchase 'Inner Mongolia Quality' Commodity Fair" successfully promoted local specialty products and boosted sales in the region, with over 160 enterprises showcasing unique foods [1] - The first day of the fair achieved sales exceeding 1 million yuan, with many stalls selling out within hours [1] - Orders for local products, including rice and beef, exceeded 6 million yuan during the subsequent business matching meeting [1] Group 2 - From July 6 to 12, various themed activities such as "Red City Flavor Night" and "Forest Food Fair" will be held to create new consumption scenarios [2] - The event integrates food, culture, and specialty resources from the five leagues in eastern Inner Mongolia, aiming to support local enterprises and achieve multiple goals including promoting consumption and stabilizing employment [2]