Workflow
酵素苹果汁
icon
Search documents
致富果”的品牌升级之路——东西部协作助静宁苹果全产业链崛起
Huan Qiu Wang Zi Xun· 2025-11-18 09:35
Core Insights - The 2025 China Apple Production and Marketing Summit and Jingning Apple Investment Promotion Conference was successfully held, emphasizing the collaboration between eastern and western regions to empower rural revitalization [1][3] - Jingning apple brand value reached 18.1 billion yuan, with the purchase price leading the nation for 19 consecutive years, showcasing a strong market consensus on quality and price [3][4] - A total of 53 investment projects were signed, with a total investment of 7.19 billion yuan, reflecting the significant growth and brand upgrade of Jingning apples [3][4] Industry Development - The apple industry in Jingning has evolved from small-scale planting to a large industry, supported by local government and systematic upgrades from Tianjin [3][4] - The establishment of a complete and efficient apple industry chain, from seed breeding to deep processing, has been achieved through collaboration with Tianjin [4][6] - Technological advancements in seed breeding and smart agriculture have significantly improved apple quality and farmer income, with average income exceeding 8,000 yuan per farmer [10][11] Processing and Value Addition - Deep processing initiatives have led to the creation of various apple products, achieving a "zero waste" approach by utilizing all parts of the apple [7][9] - The packaging sector has also seen advancements, with high-end packaging solutions contributing to the overall value of the apple industry [9][10] Collaboration and Support - The collaboration between Tianjin and Jingning has transitioned from financial support to a model of sustainable development, enhancing local capabilities and market access [11][12] - The establishment of a joint research center and the introduction of innovative products have strengthened the competitive edge of Jingning apples in the market [11][12] Future Outlook - The long-term planning for the Jingning apple industry aims to establish it as a national high-quality demonstration area, with a focus on new varieties, technologies, and market expansion [12][14] - The ongoing collaboration between eastern and western regions is expected to continue, further enhancing the brand and market presence of Jingning apples [14]