苹果全产业链
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致富果”的品牌升级之路——东西部协作助静宁苹果全产业链崛起
Huan Qiu Wang Zi Xun· 2025-11-18 09:35
来源:中国农网 金秋时节,黄土高原层林尽染,甘肃静宁百万亩果园硕果累累,红彤彤的苹果挂满枝头,如一颗颗"致 富果"点亮山乡。10月16日,2025年中国苹果产销峰会暨静宁苹果招商推介大会在平凉市成功举行。这 场以"苹添优势强产业果铸幸福赢未来"为主题的盛会,不仅是一场产业的"大阅兵",更是一曲东西部协 作赋能乡村振兴的壮丽交响。 10月16日开幕的中国苹果产销峰会暨静宁苹果招商推介大会。 来自全国苹果主产区的政府代表、行业专家、龙头企业与采购商齐聚一堂,共商苹果产业高质量发展大 计。静宁苹果品牌价值达181亿元,产地收购价连续19年领跑全国;《静宁苹果价格指数》逆势上扬, 彰显"优质优价"市场共识;53个招商引资项目签约,总投资达71.9亿元……一组组亮眼数据,映照出静 宁苹果从"黄土塬"走向"京津冀"、从"小种植"迈向"大产业"的品牌升级之路。 同时,由天津市发改委联合天津市援甘前指开展的"原产地·新产品"天津帮扶主题调研活动走进甘肃省 静宁县,见证了东西部协作为静宁苹果全产业链崛起提供的帮扶样板。 全链布局:从"一粒种子"到"一杯果汁"的蜕变 静宁苹果的崛起之路,既有当地党和政府以及广大干部群众持续40年 ...
土特产“论个卖”
Jing Ji Ri Bao· 2025-09-23 22:12
Core Insights - The 2025 China Farmers' Harvest Festival was launched in Lingbao City, Henan Province, showcasing the region's agricultural products, particularly apples, with significant sales and procurement agreements [1][2] Group 1: Agricultural Development - Lingbao City has transformed its apple industry from bulk selling to high-value products, including apple chips and fruit wine, significantly increasing the value of apples [2] - The introduction of new apple varieties and agricultural techniques since 2016 has led to an average increase in income of 3,000 yuan per mu for local farmers [1][2] Group 2: Economic Impact - During the harvest festival, Lingbao signed 23 agricultural procurement projects totaling 870 million yuan, with online and offline sales exceeding 30 million yuan [1] - The apple processing industry in Lingbao consists of 42 companies, generating an annual output value exceeding 1.5 billion yuan and benefiting over 30,000 farmers with an average annual income increase of 28,000 yuan [2] Group 3: Brand Value - The "Lingbao Apple" regional public brand is valued at 21.8 billion yuan, contributing to the "Yunong Superior Products" matrix alongside other regional brands [2] - Henan Province has recognized 326 "Yunong Superior Products" brands, achieving annual sales exceeding 18 billion yuan [2]