Core Concept - The "2025 Global Launch Festival" aims to invigorate consumer engagement through a diverse array of cultural and creative products, including trendy toys, fashion, and technology, while establishing Beijing as an international consumption center [4][22]. Group 1: Event Overview - The festival will take place from September 19 to December 2025, featuring a variety of activities centered around the themes of "launch, debut, exhibition, performance, and store" [4][22]. - The main venue is located at Beitou Shopping Park, showcasing over 20 companies from the trendy toy, cultural, and anime sectors [7][19]. Group 2: Activities and Attractions - The festival includes multiple zones such as trendy toys, cultural products, anime culture, and interactive stages, offering product launches, limited edition displays, and live performances [7][11]. - Notable product launches include items from brands like "又梨," "SIINONO," and "三草月," featuring unique collectibles and themed merchandise [9][11]. Group 3: Collaborative Efforts - The event will collaborate with various shopping centers and cultural institutions across Beijing, creating a city-wide atmosphere of celebration and engagement [16][19]. - The festival will also feature a "Latin American Music Festival," showcasing bands from several Latin American countries, enhancing the cultural diversity of the event [15]. Group 4: Future Activities - Following the initial event, the festival will host additional pop-up events focusing on fashion, jewelry, and smart technology, promoting a seamless shopping experience [22]. - The festival aims to continuously engage consumers through innovative experiences, including limited-time pop-up shops and interactive activities [20][22]. Group 5: Marketing and Engagement Strategies - The festival will utilize a variety of promotional strategies, including interactive videos and collectible merchandise, to attract younger audiences and enhance public participation [26][24]. - The initiative seeks to transform online engagement into physical foot traffic, thereby boosting the local economy and cultural atmosphere [26].