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广发银行金融赋能文旅产业高质量发展 绘就秋日旅途新画卷
Xin Hua Wang· 2025-10-10 08:22
Core Viewpoint - Guangfa Bank is actively promoting financial services to support the development of the cultural tourism industry, focusing on diversified needs through precise credit investment and comprehensive financial services [1] Group 1: Precise Credit Support for Cultural Tourism Infrastructure - In Hebei, Guangfa Bank provided 150 million yuan in loans to support 10 projects, including the construction of a party school and infrastructure upgrades for local parks [2] - In Sichuan, a loan of 10 million yuan was allocated to the Sanxingdui cultural tourism project for the development of cultural products [2] - In Xinjiang, over 75 million yuan in loans were issued to support the maintenance and unique ice sculpture projects at the Sayram Lake scenic area [2] Group 2: Comprehensive Services for Industry Optimization and Experience Enhancement - In Shanxi, a loan of 16 million USD was provided to support the cultural tourism investment group's optimization in various sectors, enhancing the brand experience [3] - In Shandong, 68 million yuan in loans were issued to the Confucius Cultural Tourism Group to support cultural product procurement and events [3] Group 3: Warm Financial Services Integrated into Travel Experiences - In Liaoning, Guangfa Bank provided credit support and organized volunteer teams to assist tourists, promoting financial knowledge and fraud prevention [4] - In Guizhou, a loan of 7.5 million yuan was provided to enhance the comfort and satisfaction of tourists at a hotel management company [4] - The bank plans to continue innovating financial service models to contribute to the high-quality development of the cultural tourism industry [4]