来源：新浪证券-红岸工作室 10月23日，普莱得涨0.53%，成交额4518.71万元，换手率5.05%，总市值27.70亿元。 异动分析 跨境电商+减速器+人民币贬值受益+专精特新+锂电池概念 1、2023年7月11日互动易显示：公司在亚马逊、Ebay和淘宝、天猫等电商平台上开设了自有品牌旗舰 店，建立了恒动、纽迈特 (NEUMASTER)、邦他等全系列差异化定位的品牌组合，境外市场目前已覆 盖北美和欧洲等地区 2、2023年6月27日公司互动：减速器为公司高压无气喷枪、清洗刷、打胶枪、气缸钉枪等产品的零部 件，均为公司自主研发和生产。 3、根据2024年年报，公司海外营收占比为67.86%，受益于人民币贬值。 4、专精特新"小巨人"企业是全国中小企业评定工作中最高等级、最具权威的荣誉称号，是指专注于细 分市场、创新能力强、市场占有率高、掌握关键核心技术、质量效益优的排头兵企业，对于提升中小企 业自身的竞争力，以及提升产业链、供应链稳定性和竞争力具有重大意义。公司已入选工信部国家级专 精特新小巨人企业名单。 5、2025年9月18日互动易普莱得投资者关系管理信息：公司自主研发生产的锂电电池包产品将推动电动 ...

Core Viewpoint - The company, Zhejiang Plade Electric Co., Ltd., has shown significant growth in overseas revenue and is benefiting from various market trends, including the depreciation of the RMB and its classification as a "specialized and innovative" enterprise [2][3][6]. Group 1: Company Performance - As of June 30, 2025, the company achieved a revenue of 461 million yuan, representing a year-on-year growth of 11.98% [6][7]. - The net profit attributable to the parent company for the same period was 45.65 million yuan, reflecting a year-on-year increase of 14.23% [7]. - The company's overseas revenue accounted for 67.86% of total revenue, benefiting from the depreciation of the RMB [3]. Group 2: Market Position and Strategy - The company has established its own brand flagship stores on platforms like Amazon, eBay, Taobao, and Tmall, covering markets in North America and Europe [2]. - It has been recognized as a "specialized and innovative" small giant enterprise, which is a prestigious title for companies excelling in niche markets and possessing strong innovation capabilities [3]. - The company is actively developing lithium battery pack products to enhance the value of its electric tools and is exploring smart manufacturing directions [3]. Group 3: Financial and Stock Analysis - The stock price has shown a recent increase of 3.23%, with a trading volume of approximately 54.87 million yuan and a turnover rate of 6.35%, leading to a total market capitalization of 2.669 billion yuan [1]. - The average trading cost of the stock is 27.61 yuan, with the current price fluctuating between resistance at 29.30 yuan and support at 26.13 yuan [5]. - The main capital flow indicates a net outflow of 4.0082 million yuan today, with a ranking of 187 out of 244 in the industry [4].

证券代码：301353 证券简称：普莱得 浙江普莱得电器股份有限公司 投资者关系活动记录表 编号：2025-003 投资者关系 活动类别 ☑ 特定对象调研 □分析师会议 □媒体采访 □业绩说明会 □新闻发布会 □路演活动 ☑ 现场参观 □其他 参与单位名称 及人员姓名 财通证券 邢瀚文 中庚基金 熊正寰 时间 2025 年 10 月 14 日 (周二) 上午 地点 公司会议室 上市公司接待 人员姓名 副总经理、董事会秘书：郭康丽 投资者关系活 动主要内容 介绍 1、公司自研电池包的考量是什么？ 回复：公司自研锂电电池包，形成电池包平台并赋能整 机生产及销售为最终目的。集团公司已成为欧洲知名大型超 市 ALDI（奥乐齐）在电动工具领域的合作伙伴，为其提供 12V、 18V 等平台系列产品及相关解决方案，以期提升公司电动工具 产品在欧洲市场的覆盖效率与品牌影响力。 2、公司收购 BATAVIA B.V.的初衷是什么？ 回复：公司于 2023 年 10 月收购 BATAVIA B.V.，以期借 助其产品设计和销售渠道等资源，形成研发设计、生产制造、 营销渠道之间的协同效应，发挥"桥头堡"作用。BATAVIA B.V ...

Core Viewpoint - The company, Zhejiang Plade Electric Co., Ltd., has shown growth in revenue and profit, benefiting from its overseas market presence and product innovation in the electric tool sector [6][7]. Company Overview - Zhejiang Plade Electric Co., Ltd. was established on November 1, 2005, and went public on May 30, 2023. The company specializes in the research, design, production, and sales of electric tools, with 94.85% of its revenue coming from electric tool assemblies [6]. - As of June 30, 2025, the company reported a revenue of 461 million yuan, representing a year-on-year growth of 11.98%, and a net profit of 45.65 million yuan, up 14.23% year-on-year [7]. Market Position and Strategy - The company has established its own brand flagship stores on platforms like Amazon, eBay, Taobao, and Tmall, covering overseas markets in North America and Europe, with overseas revenue accounting for 67.86% of total revenue [2]. - Plade has been recognized as a "specialized, refined, distinctive, and innovative" small giant enterprise, which enhances its competitiveness and stability in the supply chain [2]. Product Development - The company is focused on developing lithium battery packs that will drive the smart manufacturing of electric tools, indicating a strategic shift towards higher value products [2]. Financial and Stock Performance - On September 29, the stock price increased by 1.34%, with a trading volume of 63.2 million yuan and a market capitalization of 2.747 billion yuan [1]. - The average trading cost of the stock is 27.94 yuan, with a current support level at 27.57 yuan, indicating potential for price fluctuations [5]. Institutional Holdings - As of June 30, 2025, the top ten circulating shareholders include notable funds, with increases in holdings from several institutional investors, indicating growing interest in the company [8].

Core Viewpoint - The company, Zhejiang Plade Electric Co., Ltd., has shown significant growth in revenue and profit, benefiting from its focus on specialized markets and the depreciation of the RMB, while also expanding its presence in cross-border e-commerce [2][3][6]. Group 1: Company Performance - As of June 30, 2025, the company achieved a revenue of 461 million yuan, representing a year-on-year growth of 11.98% [6][7]. - The net profit attributable to the parent company for the same period was 45.65 million yuan, reflecting a year-on-year increase of 14.23% [7]. - The company has a market capitalization of 2.877 billion yuan, with a trading volume of 134 million yuan and a turnover rate of 14.77% on September 19, 2023 [1]. Group 2: Market Position and Strategy - The company has been recognized as a "specialized, refined, distinctive, and innovative" small giant enterprise, which enhances its competitiveness and stability in the supply chain [2]. - The overseas revenue accounted for 67.86% of total revenue in the 2024 annual report, benefiting from the depreciation of the RMB [3]. - The company has established its own brand flagship stores on platforms like Amazon, eBay, and Taobao, covering markets in North America and Europe [3]. Group 3: Product Development and Innovation - The company focuses on the development of lithium battery packs, which are expected to drive the transition of power tools towards smart manufacturing [3]. - The product range includes high-pressure airless spray guns, cleaning brushes, and other tools, all of which are self-developed and produced [2]. Group 4: Shareholder and Institutional Holdings - As of June 30, 2025, the number of shareholders increased to 8,815, with an average of 3,616 circulating shares per person, marking increases of 9.69% and 16.26% respectively [6]. - Notable institutional shareholders include Noan Multi-Strategy Mixed A and Huaxia CSI 500 Index Enhanced A, with significant increases in holdings [8].

Group 1 - The company has adjusted its operations in response to changes in international tariff policies expected in the first half of 2025, including relocating some orders to its subsidiary in Thailand [1] - The Thailand subsidiary, established in 2018, has developed a comprehensive production and sales management system and is expected to reach full production capacity by the end of 2025 [1] - The company operates under a dual-driven business model of "ODM+OBM," expanding its product range from electric heating, spraying, and nail gun products to include 12V and 18V battery packs and chargers [1] Group 2 - The company aims to capture higher value segments in the large electric tools market through technological innovation and the "ODM+OBM" model over the next three to five years [2] - The self-developed lithium battery pack products are expected to drive the smart manufacturing direction of electric tools and explore higher value applications [2] - The company has completed a share buyback and plans to use it for employee stock ownership plans or equity incentive plans to enhance the motivation of its core team [2]

Core Viewpoint - The company, Pruide (301353.SZ), reported a stable growth in its mid-term performance for 2025, with total revenue reaching 461 million yuan, a year-on-year increase of 11.98%, and a net profit attributable to shareholders of 45.65 million yuan, up 14.23% from the previous year [1] Group 1: Financial Performance - Pruide achieved total revenue of 461 million yuan, reflecting a year-on-year growth of 11.98% [1] - The net profit attributable to shareholders was 45.65 million yuan, representing a year-on-year increase of 14.23% [1] - Key financial indicators showed stable growth compared to the same period last year [1] Group 2: Global Expansion Strategy - The electric tool industry has evolved into a necessity for improving productivity in households, leading to a global operational strategy for manufacturers [2] - Pruide has maintained good relationships with international electric tool brands and retailers, and has acquired the Dutch company BATAVIA B.V. to enhance its manufacturing and supply capabilities in Thailand [2] - The company is actively building online platforms and developing cross-border e-commerce to deepen its global strategy [2] Group 3: Brand Development and Innovation - Pruide is focusing on building its own brands and expanding its OBM business, establishing a dual-driven business model of "ODM + OBM" [4] - The company has developed a differentiated brand matrix, including brands like "恒动", "纽迈特(NEUMASTER)", and "BATAVIA", with self-owned brand revenue exceeding 20% [4] - Long-term investments in technology innovation and independent research and development are laying a solid foundation for brand building, despite short-term profit compression [4] Group 4: Research and Development - Pruide's R&D investment increased by 15.92% compared to the previous year, enhancing its capabilities in key components like motors and battery packs [5] - The company has obtained a total of 561 patents, including 53 invention patents, 239 utility model patents, and 269 design patents [5] - Pruide is actively developing lithium battery-powered products, which are expected to be a new growth point for the company [6]