Core Viewpoint - SIRUI Optical's IPO on the Beijing Stock Exchange has been terminated due to unanswered inquiries regarding the sustainability of its performance growth, product technology, competitive advantages, and market space [1] Company Overview - SIRUI Optical, founded in 2001, is based in Wuguishan Town, Zhongshan City, Guangdong Province, and specializes in photography and videography equipment [2] - The company's product range includes camera support rigs, broadcasting equipment, optical lenses, photography bags, and dehumidifying cabinets, with the "SIRUI" brand widely used among photography enthusiasts and professionals [2] Financial Performance - From 2021 to 2023, SIRUI Optical's revenue increased from 189 million yuan to 262 million yuan, while net profit rose from 17.1 million yuan to 31.3 million yuan [4] - In 2023, the company reported total assets of approximately 418 million yuan, with total equity of about 166.6 million yuan and a debt-to-asset ratio of 55.13% [3] - Despite a 30.08% increase in revenue in 2024, the company experienced a 35.33% decline in net profit, indicating a "growth without profit" scenario [4] Market and Sales - SIRUI Optical's products are primarily exported to the United States, Europe, Japan, and South Korea, with overseas sales accounting for approximately 76% of total revenue during the reporting periods [4] - The company has faced challenges due to tariffs imposed by the U.S., raising concerns about the stability of its foreign sales amid potential trade tensions [5] Regulatory Concerns - The Beijing Stock Exchange's inquiries focused on the rationale behind the company's 2023 performance growth, the sustainability of foreign sales, and the impact of international trade policies on its business [7] - Specific questions included the need for a quantitative analysis of revenue growth drivers and a comprehensive assessment of external market conditions affecting sales [7]

Core Viewpoint - The company, SIRUI Optical, has experienced significant growth in revenue and net profit during the reporting period, particularly in 2023, despite facing challenges from international trade tensions and tariffs [1][2][3] Group 1: Company Overview - SIRUI Optical specializes in the research, production, and sales of interchangeable optical lenses, tripods, and precision optical components, primarily under the "SIRUI" brand [1] - The company's major shareholder and actual controller is Li Jie, who holds 80.22% of the shares and serves as the chairman and general manager [1] Group 2: Financial Performance - The company's revenue for the years 2021 to 2023 was 189 million, 183 million, and 262 million respectively, with net profits of 17.1 million, 18.9 million, and 31.3 million [1] - In 2023, SIRUI Optical's revenue grew by 43% year-on-year, and net profit increased by 66% [2] - The company reported a gross profit margin of 43.87%, 47.46%, and 47.95% during the same period [1] Group 3: Sales and Market Dynamics - A significant portion of SIRUI Optical's sales is international, with overseas revenue accounting for 76.24%, 77.10%, and 76.27% of total revenue from 2021 to 2023 [2] - Sales to the Americas represented 38.23%, 41.91%, and 43.25% of total sales, indicating a rapid growth trend in that region [2] Group 4: Trade Environment and Challenges - The company has faced challenges due to ongoing international trade tensions, particularly with the U.S., which has imposed tariffs on some of its products [3] - SIRUI Optical has established three wholly-owned subsidiaries in the U.S., Germany, and Japan, which are sales-focused and do not engage in production [3]