"云南本地产的茶很多，当年就是茶马古道，中药材历史悠久，小粒咖啡很好喝，还是橡胶主产区，有热带亚热带的水果坚果……这些特产都是你们的王 牌，要继续把王牌打好。"今年3月在云南考察时，习近平总书记如数家珍地勉励乡亲们。 1月，在辽宁，总书记指出，要推进以县城为重要载体的新型城镇化建设，优化县乡村公共资源配置和产业链布局； 5月，在河南，总书记强调，要扛牢粮食安全责任，延伸现代农业产业链条，以城乡融合发展带动乡村全面振兴； 6月，在给西藏嘎拉村乡亲们回信时，总书记鼓励这个以"山野桃花"而闻名的村子，"把'桃花村'品牌擦得更亮"； 11月，在广东，总书记走进金柚果林，叮嘱要加强科技应用，推动农文旅融合，不断延伸产业链、增加附加值。 乡村的"王牌"在特色产业。今年是脱贫攻坚任务完成后5年过渡期的最后一年，也是推进乡村全面振兴承前启后的关键一年。培育和发展好具有持久市场竞 争力的乡村特色主导产业，事关我们推进乡村全面振兴的基础，事关中国式现代化的牢固根脉。 == 2025年11月7日,广东梅州金柚种植基地,习近平同果农和农技人员亲切交 右一个六 攻坚取得胜利 总监制：骆红秉 总策划：张军 于锋 监 制：伍刚 王薇 策 ...

Core Viewpoint - The integration of cultural elements into agricultural products is enhancing their market appeal and driving economic growth in the agricultural sector [5][17][20]. Group 1: Cultural Integration - Cultural symbols are increasing the recognition of agricultural products, making them more appealing to consumers [6][7]. - Products like "Guangdong Sanbao" are leveraging local cultural symbols to attract customers, emphasizing the importance of cultural identity in marketing [8][9]. Group 2: Storytelling and Emotional Connection - The historical narratives associated with products, such as the story of Yingde black tea, are creating emotional connections with consumers, enhancing brand reputation [10][12]. - Telling compelling stories about agricultural products can significantly boost their market presence and consumer engagement [11][12]. Group 3: Value Addition through Cultural Creativity - Cultural creativity is extending the agricultural product value chain, as seen with Yunnan's tea farmers who have increased product value by 300% through cultural storytelling [13][14]. - The integration of cultural concepts, like "Qinling ecological aesthetics," is generating substantial tourism orders for products like Shaanxi's black fungus [14][15]. Group 4: Economic Transformation - The establishment of cultural zones at events like the Shenzhen Cultural Expo indicates a shift towards a model where cultural value is central to agricultural economics [17][18]. - This transformation reflects a broader trend in Chinese agriculture, moving from quantity-focused production to a model that emphasizes cultural significance and emotional resonance [18][19].